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以投教实践诠释高质量发展内涵 东方基金探索“数字+陪伴”投教模式
Zhong Zheng Wang· 2025-09-25 12:12
Group 1 - The core theme of the initiative is "New Era. New Fund. New Value," aimed at promoting the transformation and upgrading of the public fund industry in Beijing [1] - The initiative involves over 40 public fund managers, sales institutions, evaluation agencies, and mainstream media, focusing on enhancing the service capabilities of the public fund industry to the real economy [1] - The activities will last for more than a month and include multi-level and multi-form promotions and interactions [1] Group 2 - Dongfang Fund actively participates in the initiative, showcasing a systematic, scenario-based, and digital strategic layout in investor education [1] - The company has developed a comprehensive investor education system that covers multiple groups and scenarios, integrating online and offline approaches [1] - Online, Dongfang Fund collaborates with major internet platforms to launch a series of courses, reaching over 20,000 users on leading platforms [1] Group 3 - Offline, Dongfang Fund explores a new model that integrates investor education with industry research, helping investors understand investment concepts through tangible industry insights [1] - Looking ahead, Dongfang Fund plans to deepen digital empowerment and utilize big data for precise matching of educational content [2] - The company aims to enhance multimedia interaction and explore AI technology applications to improve content production efficiency and distribution accuracy [2]