Workflow
中国动画微电影
icon
Search documents
报告:今年前八月海外微短剧市场总收入同比增194.9%
Zhong Guo Xin Wen Wang· 2025-11-11 12:13
Core Insights - The overseas micro-drama market generated a total revenue of $1.525 billion from January to August 2025, marking a year-on-year increase of 194.9% [1] - Micro-dramas have become a significant medium for Chinese cultural export, supported by a mature industrial production system and a rich repository of web literature IP resources [1] Industry Overview - The white paper outlines the development trends of China's micro-drama industry, focusing on aspects such as industry overview, content creation, business models, and technological innovation [1] - The average daily usage time for micro-drama applications reached 120.5 minutes per user from January to August 2025, suggesting that micro-drama usage may have surpassed that of long video applications [1] Technological Innovation - Chinese animated micro-films and AI live-action dramas are rapidly growing, with significant breakthroughs expected in AI live-action dramas by the second half of 2024 [2] - The production cost for regular AI live-action dramas is approximately 1,000 RMB per minute, while premium AI live-action dramas can cost between 20,000 to 50,000 RMB per minute due to higher computational and labor inputs [2]