Core Viewpoint - The company is accelerating its strategic transformation by opening 14 new hard discount stores in November, bringing the total to 65, enhancing its community-focused retail network and providing consumers with high-quality, low-price shopping options [1][9]. Group 1: Store Expansion and Strategy - The new stores are strategically located in key communities in Wuhan and surrounding areas, targeting family and young consumer groups to meet high-frequency shopping needs [3]. - The company is leveraging its operational experience and proven models to accelerate expansion, focusing on core livelihood categories while optimizing product structure and supply chain [5]. Group 2: Consumer Engagement and Promotions - During the opening period, the new stores are offering promotional activities such as a lottery for purchases over a certain amount, alongside a diverse range of high-quality private label products, leading to a surge in customer traffic [7]. - The company is utilizing its "Baobao Life" app to enhance customer engagement, allowing new customers to register and receive exclusive offers, further stimulating consumer interest [7]. Group 3: Commitment to Value and Community - The opening of these 14 hard discount stores reflects the company's commitment to its mission of benefiting the public, aiming to establish hard discount stores as a new growth engine while enhancing product offerings and service quality [9].