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乌鲁木齐银行多维发力撬动文旅消费升级
Zhong Guo Jing Ji Wang· 2025-10-17 03:36
Group 1 - The core viewpoint of the articles highlights the initiatives taken by Urumqi Bank to stimulate tourism consumption in Xinjiang during the peak travel season, leveraging local resources and financial products [1][2] - Urumqi Bank has launched a combination of credit card benefits, low-interest consumer loans, and flexible repayment policies to enhance the consumption potential in the cultural and tourism sector [1] - The bank has partnered with popular tourist attractions in Xinjiang, offering discounts for ticket purchases through its travel digital card, which has issued over 60,000 cards by the end of September 2025 [1] Group 2 - Urumqi Bank's "Snow Lotus E-loan" product has seen significant uptake, with over 2.5 billion yuan disbursed in the first three quarters of 2025, marking a 53.33% increase compared to the same period last year [2] - The bank has reduced the interest rate floor for the "Snow Lotus E-loan" by 10% and improved service processes to make it easier for consumers to access loans [2] - The implementation of a diverse range of credit card benefits has led to over 210,000 instances of coupon usage in the first three quarters of 2025, effectively stimulating the consumption market in Xinjiang [1]