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根植雪域沃土 西藏旅游:提炼文化精髓 打造文旅融合体验项目
三是强化渠道整合与品牌建设,巩固优势挖潜市场空间。主要依托专业平台数据分析,动态优化渠道策 略,并通过"乐游西藏"串联传统渠道与自由行市场。同时积极发挥出入境资质优势,在西藏入境游加速 回暖之际,联合合作商推出高品质、定制化产品。 作为西藏重点发展的九大产业之一,文旅产业在就业增收、乡村振兴等方面成效显著。以就业增收为 例,西藏全区的旅游产业直接带动约13万农牧民从事旅游服务,人均年增收超过3万元。 在区域协调发展方面,王景启介绍,西藏通过打造G318、G219沿线旅游经济带、红色寻迹和冰雪旅 游,联动四川、云南等藏区旅游经济协调发展,在改善民生福祉方面成效显著。随着入境政策的逐步放 开,作为"冈底斯国际旅游合作区"核心区,阿里冈仁波齐、玛旁雍错入境游业务在2025年快速增长,入 境游业务的高质量发展必将为西藏国际旅游经济合作,为西藏建成重要的国际旅游目的地贡献力量。 王景启分析,从当前形势来看,国内旅游经济将以理性的消费预期与积聚的创新动能,稳步进入多业态 融合、普惠型旅游的新阶段。结合西藏旅游"产智互促、创新发展"的目标,公司将从以下几方面推进文 旅业务高质量发展:一是探索数字化发展新通路,驱动全域融合增 ...
西藏旅游: 西藏旅游2024年年度股东大会会议资料
Zheng Quan Zhi Xing· 2025-06-20 10:35
Meeting Overview - The annual shareholder meeting of Tibet Tourism Co., Ltd. is scheduled for June 19, 2025, with the agenda including 12 proposals for voting [1][3][4]. Financial Performance - In 2024, the company achieved total revenue of 213.41 million yuan, with net profit reaching 16 million yuan, an increase of 5 million yuan year-on-year [7][33]. - The tourism service business generated 19 million yuan, while the tourism cultural business saw a 35% increase, reaching 17 million yuan [33]. Strategic Initiatives - The company is focusing on enhancing its operational strategies by leveraging its brand advantages and integrating resources with partners like New Oriental and Shenzhou Car Rental [7][8]. - The introduction of the "Le You Tibet" service e-commerce platform aims to provide comprehensive travel services, including itinerary planning and smart travel assistance [8][9]. Governance and Compliance - The board of directors consists of 9 members, including 3 independent directors, and has established several specialized committees to ensure compliance and effective governance [13][20]. - The company has conducted regular board meetings and shareholder meetings to discuss key issues, including financial reports and strategic decisions [16][18]. ESG and Sustainability - The company has initiated the construction of an ESG management system to enhance its sustainability practices, focusing on environmental protection and social responsibility [12][31]. - The company aims to align with the new guidelines for sustainable development reporting, emphasizing its commitment to long-term value creation [12][31]. Future Outlook - For 2025, the company plans to enhance its service offerings by integrating digital solutions and expanding its product range to cater to evolving customer needs [21][22]. - The focus will be on developing high-quality tourism experiences and improving safety measures in response to the unique challenges of operating in Tibet [9][10].
西藏旅游: 西藏旅游关于部分经营计划相关承诺延期履行的公告
Zheng Quan Zhi Xing· 2025-06-13 10:07
Core Viewpoint - The company has announced a delay in fulfilling certain operational commitments related to its business plans, originally made in April 2019, which will require approval from the shareholders' meeting [1][5]. Group 1: Original Operational Commitments - The company committed to invest 1 billion yuan in tourism business development over three years, with 600 million yuan allocated for existing scenic area operations and 400 million yuan for new tourism projects [1]. - The company planned to invest 20 million yuan in achieving business operation informatization, including the launch of smart ticketing and monitoring systems [1]. Group 2: Implementation Status of Operational Commitments - As of April 2022, the company had invested 430 million yuan in its scenic areas, completing key projects such as the 5A creation of the Yarlung Zangbo Grand Canyon and the development of highland health and unique experience products [2]. - By May 2025, the cumulative investment reached 740 million yuan, accounting for 74% of the overall investment plan, with significant contributions to scenic area construction and new product development [2][4]. Group 3: Reasons for Delay in Certain Commitments - The company faced delays in project construction due to national major project planning and infrastructure improvements, impacting the progress of new projects and resource integration [4][5]. Group 4: Specific Content of the Delayed Commitments - The company aims to complete or exceed the investment plans for new tourism projects in Tibet through project acquisitions, development, or fundraising, based on the existing investment of 740 million yuan [4][5]. Group 5: Impact of the Delay on the Company - The delay in fulfilling operational commitments is seen as beneficial for maintaining the interests of the listed company and will not adversely affect daily operations or shareholders' rights [5]. Group 6: Review Procedures for the Delay - The board of directors unanimously agreed to the proposal for delaying the commitments, which will be submitted for approval at the 2024 annual shareholders' meeting [5][6].