九尾狐仙娘娘等传统IP文化产品

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文创品牌「NineX九玄」完成融资吹响“出海”号角 向全球输出东方价值
Jin Tou Wang· 2025-08-13 08:22
Core Insights - The brand "NineX九玄" focuses on innovating traditional culture and aims to complete nearly 10 million yuan in angel round financing by May 2025 [1] - The brand was established in August 2024 with the core philosophy of "bringing history to meet the future" [1] Company Overview - "NineX九玄" has launched 17 cultural products, featuring traditional IPs such as the Nine-Tailed Fox, Sun Simiao, and Mazu, and has expanded to include diverse cultural symbols like the Heart Sutra [3] - The product matrix modernizes cultural symbols through various mediums, such as pendants and aroma diffusers, exemplified by the innovative combination of the fox spirit pendant and the medicine king aroma diffuser [3] Market Strategy - The company has accelerated cultural dissemination through offline partnerships with various scenic spots, cultural stores, and key cultural venues, while also expanding its online presence on platforms like Douyin and Xiaohongshu to attract younger audiences [4] - The co-founder revealed that "NineX九玄" is actively engaging with strategic investment institutions to initiate a globalization strategy aimed at systematically exporting Eastern cultural values to overseas markets [4]