当年轻的深圳遇上粤剧的雅韵，一场关于传统戏曲守正与创新的新时代艺术实践正在深圳生发。由中共 深圳市委宣传部、深圳市文化广电旅游体育局出品，深圳市粤剧团制作演出的深圳原创首部跨界融合新 粤剧《决战之燎原》，以其强大的主创团队和独特的"粤剧+网游"基因，还未上演就吸引了大批游戏粉 丝和粤剧观众的关注，让粤剧在当代活化"焕新"，不仅为传统戏曲开辟年轻化表达的新路径，更以"破 圈"之姿搭建起青年群体与传统文化对话的桥梁，是深圳在中华优秀传统文化创造性转化、创新性发展 的又一力作。该剧已于10月4日在深圳保利成功首演，并将在10月5日、6日演出两场。 守正创新 数字化解构传统美学 构建"活的江湖" "自诞生伊始，粤剧最核心的生命力便是'兼容并蓄，海纳百川'，以开放的姿态，不断吸收、融合、创 新，这也成为粤剧的鲜明特点，"《决战之燎原》的主演，深圳市粤剧团团长彭庆华表示，粤剧是自带 创新基因的粤剧艺术，与"敢闯敢试、敢为人先、埋头苦干"的特区精神高度契合。作为深圳唯一的国有 专业戏曲院团，深圳市粤剧团将创新融入血脉，曾诞生了《驼哥的旗》《风雪夜归人》等屡获国家级奖 项的精品力作。 "当登录进度条来到100%，舞台呈现的会 ...

记者 施晨露 "将苏轼的一生以VR互动的形式徐徐铺展开来，不虚此行！"10月6日中秋节，陈先生祖孙三代一家 四口在虹口区和平书院以一场《遇见东坡》沉浸式VR大空间探索体验，为这个节日添上浓墨重彩的一 笔——在虚实交织的空间里，和苏东坡共赏一轮明月。 由PICO联合上海图书馆、上海戏剧学院上海市虚拟环境下的文艺创作重点实验室共同开发制作的 《遇见东坡》自今年上海书展期间启动上海首展以来，已接待近2000人次参与体验。国庆长假期间，项 目不仅迎来本地市民参观高峰，还有不少外地乃至外国游客特意选择来到和平书院，体验传统文化与高 科技交织的魅力。 同在虹口区，北外滩友邦大剧院10月7日至9日将迎来音乐剧《大江东去》上海首演，剧目以苏轼被 贬黄州的生命轨迹为叙事核心，运用写意白描手法与多媒体投影技术，构建出"江上清风""山间明月"的 诗意空间。 "东坡浓度"拉满，不仅为申城带来一席宋代美学文化盛宴，也为长假期间市民游客文化消费体验提 供更多沉浸式选择。 超然台上，我欲乘风归去 "如果苏东坡在他自己的人生最后一站能够戴上头显，回顾一生走过的路、到过的重要之处，他会 怎么想呢？"体验过《遇见东坡》，华东师大中文系教授方笑一 ...

付健正在绣制青铜器主题作品。 以上图片均为梁凯燕摄 江苏苏州高新区镇湖街道绣品街的工作室里，绣郎付健正在忙活：银针轻点素缎，指尖翻飞如蝶，一件 古韵悠然的青铜器正被"搬"到一块轻薄的丝绸上，触摸绸面，仿佛还能感受到青铜器的斑驳。 苏绣一直是苏州地区代表性的工艺美术品种，镇湖是苏绣的重要传承地，是众多苏绣人才追梦的地方。 38岁的付健从5岁开始接触苏绣，大学毕业后，他来到镇湖，开启追梦之路。 苏绣历史悠久，底蕴深厚，如何让它在当代实现创造性转化、创新性发展？付健一边工作，一边思考。 在中国国家博物馆参观时，付健被馆藏青铜器后母戊鼎深深吸引：器身斑驳的铜锈散发悠悠古意。"是 不是可以让青铜器与苏绣结合，把国宝级文物'搬到'苏绣上？"付健说干就干。 这在当时几乎是一个"无人区"，无论是技法还是色彩运用，都和传统苏绣有着天壤之别。 传统刺绣讲究精细，为了表现所绣对象的细腻灵动，需要使用细线。然而，用这样的线来绣青铜器，会 丧失立体感。 经过反复钻研，付健决定把两根线拢在一起，用这种"加粗线"来绣青铜器。此外，为了增强所绣青铜器 的立体感，付健还增加了刺绣的层数。反复探索之下，绣出来的青铜器逐渐立体、有了质感。 付健绣 ...

Core Insights - The success of the "Nezha" animated films is attributed to the collaborative efforts of over 138 animation companies and more than 4,000 individuals, highlighting the thriving digital cultural industry ecosystem in Chengdu [1][2] - The Tianfu Changdao Digital Cultural Park has seen a significant increase in digital cultural enterprises, growing from 10 to 64 in five years, with the "Nezha" phenomenon playing a crucial role in attracting new businesses [3][4] - The park's operational strategy includes lowering rental costs to optimize the business environment, with current rates as low as 70 yuan per square meter [3] Industry Development - The digital cultural industry in Chengdu has reached a scale exceeding 100 billion yuan, with a year-on-year growth of 10.3% in the first quarter of this year [5][6] - The park serves as a hub for top-tier animation talent, fostering a collaborative environment akin to an "animation Olympic Village," where companies work closely together on major projects [2][4] - The local government actively supports the industry by establishing a "Digital Cultural Industry Intellectual Property Protection Base" to safeguard intellectual property rights [9][10] Cultural Impact - The "Nezha" series has become a cultural symbol representing the pursuit of self and independence among contemporary youth, integrating local cultural elements into its narrative [3][8] - Chengdu's digital cultural scene is enriched by various innovative projects, such as the "Floating Plan," which combines traditional culture with modern entertainment experiences [5][6] - The collaboration between local enterprises and national teams has increased, with companies now seeking partnerships rather than the other way around, indicating a shift in the industry's dynamics [8]

Group 1 - Leshan has received over 100 million domestic tourists and achieved a service industry added value exceeding 100 billion yuan since the start of the 14th Five-Year Plan, positioning itself as a leading city in cultural tourism within the province [1] - The city is accelerating its development into an international tourism city, with new business formats and scenarios emerging, as highlighted during a recent press conference [1] - The press conference was held at the Emei Mountain Distillery Experience Center, signaling a shift towards integrating culture, dining, and hospitality in tourism [1] Group 2 - The new cultural tourism business format includes the establishment of a paper-making industry base in Jiajing County, which has attracted nearly 10,000 visitors in the first half of the year [2] - Efforts are being made to modernize traditional cultural expressions, such as Emei martial arts, by integrating them with contemporary elements and storytelling [2] - Leshan is implementing a "three-year attack plan" focusing on cultural heritage protection, international product recreation, and enhancing tourism environments, aiming to triple the number of inbound tourists and the value of cultural and related industries [2] Group 3 - The city is enhancing its culinary offerings, with local dishes like Qiaojiao beef and West Ba tofu being highlighted as key attractions for tourists [4] - Leshan is promoting a shift from scenic area tourism to a more comprehensive experience-based tourism, with initiatives like the Emei Mountain Distillery Experience Center exemplifying this approach [4] - The city aims to establish itself as a "World-Class Tourist Destination" and "World Food Capital" within three years, focusing on cultural creativity, entertainment, and wellness tourism [4]

Core Insights - The cultural and creative industry is thriving, driven by the integration of traditional culture and modern creativity, leading to the emergence of new professions like cultural product planning and operation specialists [1][2][3] - The industry is seeing significant revenue growth, with cultural manufacturing and retail sectors projected to achieve revenues of 49,609 billion and 32,679 billion respectively in 2024, marking increases of 7.1% and 6.2% year-on-year [3] Group 1: Industry Trends - The rise of cultural product planning and operation specialists, referred to as "cultural catchers," highlights the demand for innovative approaches to make traditional culture accessible and appealing to modern consumers [1][2] - Young consumers are a driving force in cultural consumption, with specialists often being young themselves, allowing them to tap into the emotional and aesthetic values of their peers [3] Group 2: Challenges and Opportunities - The new profession faces challenges such as avoiding internal competition, ensuring originality, and effectively responding to market trends, which require a focus on creative transformation and innovative development [3] - Collaboration among government, educational institutions, and enterprises is essential to foster an environment that encourages innovation and creativity within the cultural industry [3][4]

Core Insights - The brand "NineX九玄" focuses on innovating traditional culture and aims to complete nearly 10 million yuan in angel round financing by May 2025 [1] - The brand was established in August 2024 with the core philosophy of "bringing history to meet the future" [1] Company Overview - "NineX九玄" has launched 17 cultural products, featuring traditional IPs such as the Nine-Tailed Fox, Sun Simiao, and Mazu, and has expanded to include diverse cultural symbols like the Heart Sutra [3] - The product matrix modernizes cultural symbols through various mediums, such as pendants and aroma diffusers, exemplified by the innovative combination of the fox spirit pendant and the medicine king aroma diffuser [3] Market Strategy - The company has accelerated cultural dissemination through offline partnerships with various scenic spots, cultural stores, and key cultural venues, while also expanding its online presence on platforms like Douyin and Xiaohongshu to attract younger audiences [4] - The co-founder revealed that "NineX九玄" is actively engaging with strategic investment institutions to initiate a globalization strategy aimed at systematically exporting Eastern cultural values to overseas markets [4]

Group 1 - "Nezha 2" has set a new box office record, surpassing 13.8 billion yuan, making it the highest-grossing animated film globally, overtaking "Inside Out 2" [1][2] - The film "Nezha 2" has achieved a total box office of 13.828 billion yuan in China, with 1.26 billion yuan from overseas [2] - The success of "Nezha 2" reflects the growing global recognition of Chinese IPs, similar to the game "Black Myth: Wukong," which broke sales records on the Steam platform and won multiple awards [3] Group 2 - The integration of cutting-edge technology with traditional cultural narratives has become a successful formula for Chinese entertainment, as seen in "Nezha 2" and "Black Myth: Wukong" [3] - "Nezha 2" features nearly 2,000 special effects shots, with over 130 animation and special effects companies involved in its production, showcasing a commitment to high-quality content [3][4] - The film incorporates elements of Eastern aesthetics, utilizing modern animation techniques to blend traditional cultural motifs, such as bronze artifacts and Dunhuang murals, into its design [4][6] Group 3 - The immersive experience of "Tang Dynasty Mystery: Westward Journey" combines real-life settings with VR technology, enhancing the presentation of traditional culture [8][10] - The project has seen significant visitor engagement, with over 100,000 attendees across various locations since its launch, indicating a strong market interest in culturally themed entertainment [10] - The ongoing development of various immersive theater projects by iQIYI, including "Tang Dynasty Mystery: Chang'an," highlights the trend of leveraging digital technology to maximize the appeal of traditional culture [12]

Core Insights - The "Zhejiang Week" series of events at the 2025 Osaka World Expo has commenced, showcasing the theme "Poetic Zhejiang" which integrates tradition and innovation, green development, and openness [1] - The exhibition features historical classic industries from Zhejiang, including silk, wood carving, and celadon, alongside innovative products like tea capsules and coffee yellow wine [1][2] - The event highlights the appeal of innovative products that combine practicality and cultural significance, particularly among younger consumers who seek a healthy lifestyle and cultural consumption [1] Industry Highlights - The exhibition is organized by the Zhejiang Provincial Government and aims to promote Zhejiang's cultural and technological innovations, including a calligraphy art exhibition and case studies on the "Two Mountains" concept [2] - The use of building block products to represent traditional Chinese architecture has gained popularity in overseas markets, indicating the global appeal of Eastern architectural aesthetics [2] - The event emphasizes that traditional culture is dynamic and can serve as a bridge connecting different cultures while evoking emotional resonance [2]

Core Insights - Bosideng is revitalizing its brand and establishing a strong presence in the mid-to-high-end market by integrating traditional Chinese elements with modern design [1][2] - The company emphasizes cultural confidence as a driving force for its brand development and aims to create products that reflect both Chinese heritage and international trends [1] - Bosideng is actively collaborating with top international designers to enhance its brand image and product design, ensuring that its offerings are youthful, fashionable, and globally appealing [1][2] Group 1 - Bosideng showcased a fashion concept show in Paris that combined traditional Chinese elements with contemporary design, highlighting the brand's commitment to cultural integration [1] - The company believes that a unique brand culture and design philosophy are essential for establishing a foothold in the high-end market [1] - Bosideng's innovative approach to traditional culture has garnered recognition from both domestic and international consumers [1] Group 2 - The company maintains strict standards when selecting international partners to ensure alignment in design style and fashion philosophy [2] - Bosideng is committed to continuous innovation and improvement in product development and design capabilities to maintain its competitive edge [2] - The brand's journey reflects the rise of Chinese brands on the international stage, demonstrating that innovation, quality, and cultural heritage can lead to success in the global mid-to-high-end market [2]