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柏乡县“十一”黄金周发力“四个一批” 激活消费活力
Sou Hu Cai Jing· 2025-10-10 16:07
Core Insights - During the "Golden Week" holiday, Baitang County launched a series of initiatives to enhance consumer experience and promote local tourism, focusing on community engagement and festive activities [1][3]. Group 1: Events and Activities - Baitang County organized various sports and cultural events to cater to different age groups and interests, with over 3,600 participants and benefiting more than 10,000 people [3]. - Events included a cycling activity, table tennis and badminton competitions, roller skating contests for students, and a community dance showcase, all aimed at fostering a festive atmosphere [3][12]. Group 2: Consumer Promotions - The county collaborated with local businesses to offer multiple promotional activities, including dining and sports equipment discounts, to lower consumer spending barriers [7]. - The opening of the "Baiyi Life Plaza," a large commercial complex, introduced new brands and promotional events, contributing to a 20.2% year-on-year increase in retail sales during the holiday period [7][9]. Group 3: Tourism and Hospitality - Baitang County provided free access to two major tourist attractions and implemented a first-time parking violation waiver to enhance visitor experience, resulting in over 15,000 tourist visits during the holiday [9]. - The hospitality sector saw a 5.7% year-on-year increase in sales, while the restaurant industry experienced a 2.8% growth during the same period [9]. Group 4: Cultural and Creative Exhibitions - A special exhibition featuring local delicacies and cultural products was held, showcasing traditional foods and attracting significant visitor interest, particularly for the "Baitang Ice Sweet Potato" [12][16]. - The holiday celebrations included a vibrant night party and an art exhibition commemorating the 76th anniversary of the People's Republic of China, drawing over 1,300 attendees [16].