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从远洋到万家:20天内铺货300余个外贸商品覆盖全国31城
Core Viewpoint - The government aims to "fully expand domestic demand and vigorously boost consumption," prompting companies like China Resources Vanguard to innovate in integrating foreign trade with domestic sales [1] Group 1: Strategic Initiatives - China Resources Vanguard has launched four major initiatives to facilitate the transition of foreign trade products to domestic sales, leveraging over 2,000 stores nationwide [1] - Over 300 high-quality foreign trade products have been introduced in 31 cities, covering eight major livelihood sectors, including smart home and food [1] Group 2: Efficiency Improvements - The "Fast Track" service introduced by China Resources Vanguard reduces the product introduction cycle to 14 working days and ensures products are on shelves within 24 hours of arrival [3] - A "green channel" is available for enterprises that have passed factory inspections by well-known retailers, significantly lowering the barriers for quality products to reach consumers [3] Group 3: Market Penetration - Since the launch of the initiatives, over 200 foreign trade enterprises have been successfully connected, with initial products quickly distributed to more than 70 supermarkets [4] - The product range includes high-quality foreign goods such as clothing and small appliances, with a focus on meeting diverse consumer needs from kitchen to outdoor activities [4] Group 4: Consumer Engagement - China Resources Vanguard utilizes data from over 100 million members to tailor its offerings to regional market characteristics, enhancing the shopping experience with products like the Piye coffee machine [6] - A marketing campaign titled "Ai May Love at Vanguard" will begin on May 1, featuring interactive activities and live-streaming to enhance consumer engagement and promote foreign trade products [8]