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今年优质酱酒联动促消费活动启动
Xin Lang Cai Jing· 2026-02-24 22:23
转自:贵州日报 本报讯(记者 朱登芳)记者从省商务厅获悉,2026年优质酱酒联动促消费活动将延续"酒车""酒菜""酒 商"三大联动核心模式,在参与门槛、权益标准、服务流程等方面进一步优化,切实降低企业成本。 在酒车联动方面,将覆盖个人及民营企业法人消费者,购买7座及以下新车(含新能源及多功能用途货 车)即可参与,购车金额10万元起对应不同购酒权益,最高可平价购买12件(72瓶)优质酱酒。消费者 通过"黔云易购"小程序实名认证预约,购车后3日内上传支付凭证(不低于5000元),30日内补充车辆 登记证书,审核通过后7日内通过"航旅黔购"小程序完成购酒。汽车零售企业可通过云闪付APP申报, 经公示、签约培训后即可参与。 在酒菜联动方面,消费者在活动餐饮企业消费满300元即可平价购买1瓶优质酱酒现场饮用,每增加300 元可多购1瓶,单次上限6瓶,省外指定餐饮企业同步适用该规则。消费者现场确认参与后,通过云闪付 APP支付费用,餐饮企业需在次日12点前上传发票及用酒数量完成核验。 在酒商联动方面,创新采用积分兑换机制,消费者在商场、超市等活动企业消费后,通过银联标准支付 渠道付款可累计积分,30日内满2000分即可兑 ...
贵州将开展2025年酒车酒菜酒商联动促销活动;会稽山2025年销售目标增15%~20%丨酒业早参
Mei Ri Jing Ji Xin Wen· 2025-04-16 00:14
Group 1 - Guizhou will launch a promotional event for liquor, vehicles, and food from April 2025 to March 2026, aiming to stimulate liquor consumption and boost sales in both the liquor and automotive sectors [1] - The promotional activity allows consumers to purchase premium liquor at a discounted price when buying new vehicles priced between 100,000 to 1,000,000 yuan, with a minimum of 12 bottles and a maximum of 66 bottles available for purchase [1] Group 2 - Kuaijishan aims for a sales growth of 15% to 20% in 2025, with significant growth in high-end products and younger demographics, indicating a successful strategy in premiumization and market expansion [2] - The company reported over 100% growth for its high-end product "Lanting" and 80% growth for "Gan Chun 18," while younger brands like "1743" and "Yi Ri Yi Xun" saw growth rates of over 70% and 476%, respectively [2] Group 3 - Jinhui Wine announced a "Quality Improvement and Efficiency Enhancement" plan for 2025, highlighting its commitment to returning value to investors through high cash dividends and share buybacks [3] - The company has executed nine cash dividend distributions totaling 1.168 billion yuan since its listing, with dividend payouts representing 54.3%, 60%, and 64% of net profit over the last three years [3] - Jinhui Wine's actions, including stock buybacks and equity incentives, are expected to bolster investor confidence and contribute to market stability and high-quality development [3]