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自媒体矩阵运营有多赚钱?李强靠它单篇收益突破8万
Sou Hu Cai Jing· 2025-08-19 00:00
Core Insights - The article discusses the successful implementation of a matrix operation strategy in the self-media industry, highlighting the significant revenue increase achieved by leveraging multiple accounts for content distribution and audience engagement [1][3]. Group 1: Matrix Operation Strategy - The self-media operator, Li Qiang, has successfully transitioned from struggling with individual account management to utilizing a matrix operation strategy, resulting in over 80,000 in distribution revenue from a single viral educational article [1]. - The operator split a beauty account into three niche accounts to better target specific audiences, demonstrating the importance of tailored content in the self-media landscape [3]. - To avoid content duplication and enhance originality, the operator employed advanced settings in the Yucaiyun system, including deep rewriting and AI-generated content, achieving a similarity rate of only 25% for original articles [4]. Group 2: Traffic and Engagement Mechanisms - A "traffic引水" mechanism was established, allowing cross-promotion among the three accounts, which created a closed-loop traffic system that significantly increased daily private domain additions [5]. - The operator set up a system for automatic content cross-publishing, ensuring efficient management of multiple accounts and timely updates, which is crucial for maintaining audience engagement [7]. - The operator is currently testing video content generation to further enhance the matrix accounts' reach, indicating a trend towards multi-format content production in the self-media industry [7].
自媒体运营愁秃头?UGC稿件竟能让阅读量破10万+?
Sou Hu Cai Jing· 2025-08-08 05:20
Core Insights - The article highlights the challenges faced by a company employee in managing content for their self-media platform, particularly the struggle to meet content creation KPIs and the inefficiencies of traditional methods [1][3][4]. Group 1: Content Creation Challenges - The employee, responsible for the operation of the company's self-media account, faced difficulties in generating original content, leading to low engagement and repetitive content issues [1][3]. - Attempts to manually source articles from industry forums resulted in high duplication rates and penalties from the platform, prompting a search for more efficient solutions [3][4]. Group 2: Implementation of UGC System - The employee discovered a user-generated content (UGC) system that allowed for automated content collection, significantly improving the workflow and reducing the need for late-night work [4][6]. - By configuring the system to target trending keywords related to real estate in Shenzhen, the employee was able to enhance content relevance and engagement [4][6]. Group 3: Performance and Results - The UGC system successfully generated three deep original articles per hour, with one article achieving significant local popularity and praise from management for its unique perspective [6][8]. - The integration of AI-generated video content further boosted engagement, with one video achieving three times the viewership compared to competitors [8][9]. Group 4: Employee Satisfaction - The improvements in content generation and workflow allowed the employee to maintain a better work-life balance, leading to increased job satisfaction and expectations of a salary raise [9].