Group 1 - The Beijing Service theme exhibition at the 2025 China International Service Trade Fair showcases the successful cases of Shoulu Group during the Asian Winter Games, emphasizing the quality of "Beijing Service" [2][3] - Shoulu Group presents over 20 brands from 11 subsidiaries, highlighting various products and services including traditional brands, fine dining, creative cultural products, accommodation, and business travel [2][5] - The exhibition features an interactive experience area with unique offerings from various brands, enhancing audience engagement and showcasing the integration of culture and tourism [5] Group 2 - The 11th pavilion serves as a vibrant experiential area for cultural and tourism services, allowing visitors to gain a more intuitive understanding of the development of cultural tourism integration [3][5] - Each brand booth in the cultural tourism exhibition area is equipped with a "2025 Shoulu Wonderful Life Festival - Online Life Festival" sticker, enabling consumers to enjoy on-site services and online discounts [5]