Group 1 - The core point of the article is the recent management changes at Shanghai Everbright Securities Asset Management Co., Ltd. (Everbright Asset Management), including the appointment of Che Fei as the new deputy general manager effective September 8, 2025 [2][3] - Che Fei has a diverse career background in credit rating, insurance asset management, and securities asset management, having held various positions in reputable firms before joining Everbright Asset Management in 2017 [3] - The company has undergone significant personnel changes recently, including the change of its legal representative and chairman, with Qiao Zhen taking over as the legal representative from August 27, 2025 [3][4] Group 2 - As of September 9, 2023, Everbright Asset Management's total managed scale reached 31.653 billion yuan, operating 31 public fund products, with a research team of 8 fund managers [5] - The company's net asset scale has shown a steady increase from 24.449 billion yuan in early 2022 to over 31.859 billion yuan since the fourth quarter of 2024, indicating a stable phase of business development [5] - All 31 products managed by Everbright Asset Management have shown positive returns over the past year, with several equity funds achieving returns exceeding 50% [5] Group 3 - In the fixed income product category, the "Everbright Sunshine Add Profit Bond" has achieved over 7% return in the past year, outperforming pure bond products [6] - The unique advantages of brokerage asset management include strong resource integration capabilities, flexible product design, and excellent customized service capabilities [6] - However, brokerage asset management also faces challenges such as limited appeal for research talent, increased compliance costs, lack of tax policy advantages, and liquidity issues with certain products [7]