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小牛电动第二季度营收增长33.5%至12.6亿元 净利润扭亏为盈
Zheng Quan Shi Bao Wang· 2025-08-12 02:03
Core Viewpoint - Niu Technologies reported a strong financial performance for Q2 2025, achieving revenue of 1.256 billion yuan, a year-on-year increase of 33.5%, and a net profit of 5.9 million yuan, marking a return to profitability [1] Group 1: Financial Performance - The company achieved a total vehicle sales volume of 318,700 units in Q2 2025, representing a year-on-year growth of 53.6% [1] - Revenue from vehicle sales reached 1.057 billion yuan, up 45.4% year-on-year [1] - The company expects Q3 2025 revenue to be between 1.433 billion and 1.638 billion yuan, reflecting a year-on-year growth of 40% to 60% [3] Group 2: Market Strategy - Niu Technologies expanded its domestic retail network to over 4,300 stores, a 38% increase compared to the same period last year [2] - The company’s high-end product series performed exceptionally well during the "618" e-commerce promotion, achieving top sales in both volume and revenue on major platforms like Tmall and JD [2] - The overseas market saw a total vehicle sales volume of 31,371 units in Q2, with single-unit revenue of 3,288 yuan, a year-on-year increase of 22.6% [2] Group 3: Product Innovation - R&D investment increased by 35.5% year-on-year, leading to the introduction of advanced technologies such as millimeter-wave radar and full-screen navigation [2] - The newly launched "Dual Master Series" achieved sales of 228 million yuan on its first day [2] - The company is focusing on strategic collaborations with leading suppliers to enhance its product competitiveness in areas like battery life and smart driving [2]