养老服务培训
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金顶智库|姜照:优化供给 促进养老服务消费
Sou Hu Cai Jing· 2025-12-31 05:44
Core Viewpoint - The increasing demand for quality living among the elderly is driving investment in training for elderly care services, with companies like JD.com leading initiatives to enhance service standards and quality in the sector [1][4]. Group 1: Company Initiatives - JD.com has launched the largest domestic home service training base in Chongqing, covering approximately 20,000 square meters, and has introduced specialized courses in elderly care [1]. - The company plans to invest 1 billion yuan over the next three years to develop professional talent in elderly care and AI-based training [1]. - These initiatives aim to address the shortcomings in the standardization of elderly care services and improve service quality from the supply side [1]. Group 2: Government Policies - The central government emphasizes the importance of developing elderly care services, as outlined in the "Opinions on Deepening the Reform and Development of Elderly Care Services" issued in December 2024 [1]. - The Ministry of Civil Affairs and the Ministry of Finance will implement a subsidy program for elderly individuals with moderate to severe disabilities, promoting consumption in elderly care services [1]. Group 3: Market Challenges and Solutions - The current elderly care service market faces challenges such as a lack of standardized and professional services, with varying quality and a shortage of skilled professionals [2]. - To optimize supply, the focus should be on advancing standardization, diversifying service offerings, and developing smart supply systems [2][3]. - Encouraging the establishment of high-standard service norms and training programs for caregivers is essential for the industry's growth [2]. Group 4: Future Directions - There is a need to create a multi-layered and diversified elderly care service supply system, utilizing fiscal subsidies to guide resources towards quality service projects [3]. - Support for new consumption scenarios such as silver tourism and elderly education is crucial to meet the growing cultural and social needs of the elderly [3]. - The integration of smart technologies in elderly care services can enhance efficiency and improve the overall experience for elderly individuals [3].