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打造“多彩贵州”文旅新品牌——贵州推动旅游产业高质量发展观察
Xin Hua Wang· 2025-12-03 02:07
Core Viewpoint - Guizhou is transforming its tourism industry by leveraging its unique geographical features and cultural heritage, moving from a seasonal tourism model to a year-round, diverse experience that integrates various sectors and enhances local economies [1][8]. Group 1: New Trends in Tourism - Guizhou is developing a new tourism brand called "Colorful Guizhou," focusing on multi-dimensional experiences and year-round tourism opportunities [1]. - The city of Guiyang is revitalizing its urban areas, such as the Qingyun Market, which combines traditional flavors with modern creativity, attracting both locals and tourists [3]. - The "Village Super" initiative in Rongjiang County is blending sports with local culture, significantly increasing tourist numbers and revenue [4]. Group 2: Innovative Models - Guizhou is breaking seasonal barriers by promoting winter tourism through activities like skiing and hot springs, thus attracting visitors year-round [7][8]. - The province is implementing a regional tourism linkage strategy, integrating various scenic spots to create a cohesive travel experience [8]. - New attractions, such as the world's highest bridge and innovative cultural performances, are enhancing the tourism landscape [9]. Group 3: Economic Impact - The tourism sector is significantly contributing to local economies, with Rongjiang County receiving over 9.6 million visitors and generating 10.404 billion yuan in tourism revenue from January to October [4]. - Local farmers are benefiting from tourism, as seen in Huawu Village, where traditional products are gaining popularity among visitors [12]. - Guizhou's focus on "Tourism+" initiatives is driving economic growth by linking local agricultural products with tourism [13].