Core Viewpoint - Several banks in China have raised the threshold for transaction alert SMS notifications, encouraging customers to use mobile banking apps and online channels for notifications instead [1][2][4][5]. Summary by Sections Changes in SMS Notification Policy - Major banks, including state-owned and joint-stock banks, have increased the minimum amount for transaction alert SMS notifications to between 100 and 500 yuan [1][2]. - Guangdong Huaxing Bank announced it will stop sending SMS notifications for transactions below 500 yuan starting September 16, 2025 [2]. - Hubei Bank raised its SMS notification threshold to 100 yuan from the previous 10 yuan, effective March 27, 2025 [2]. - Bank of China will adjust its SMS notification threshold to 100 yuan for customers enjoying lifetime free SMS notifications starting April 17, 2025 [2]. - Minsheng Bank will discontinue certain SMS services for personal debit card accounts starting January 1, 2025 [3]. Digital Transformation and Cost Management - The adjustments are part of a broader digital transformation strategy, aiming to guide customers towards using mobile banking apps and online services for transaction alerts [5][9]. - Banks are facing pressure from narrowing net interest margins and are implementing cost control measures, including raising the SMS notification threshold [5][6]. - The increase in the threshold is seen as a way to optimize resource allocation, focusing on high-value customers and high-risk transactions [5][6]. Customer Impact and Alternatives - The changes are expected to have minimal impact on most customers, as they can still receive notifications through mobile banking apps or WeChat accounts for free [9][10]. - There is a concern that older customers may face challenges due to a lack of familiarity with digital tools, suggesting that banks should maintain low-threshold SMS services for this demographic [10]. - Customers are encouraged to utilize mobile banking features for transaction alerts and to regularly check account details to monitor for unusual transactions [10].