Core Viewpoint - The entertainment stocks are experiencing an upward trend, with significant gains observed in companies like Damai Entertainment and Maoyan Entertainment, driven by a strong box office performance and upcoming film releases [1] Group 1: Stock Performance - Damai Entertainment (01060) has increased by 6.98%, trading at 0.92 HKD [1] - Maoyan Entertainment (01896) has risen by 4.29%, trading at 7.29 HKD [1] Group 2: Box Office Performance - As of January 9, 2026, the total box office (including pre-sales) has surpassed 1 billion HKD [1] - Recent film releases across various genres, including comedy, action, suspense, and romance, have contributed to a diverse viewing experience for audiences [1] Group 3: Upcoming Film Releases - The anticipation for the Spring Festival film lineup is increasing, particularly with the early announcement of "Fast Life 3" [1] - The film "Boonie Bears: Year of the Bear" is confirmed for release, along with several other highly anticipated titles such as "Panda Project 2," "Penghu Sea Battle," and "The Women's Football Team" [1] - Although the overall heat for the 2026 Spring Festival box office may not reach the levels of 2025, the presence of marketable directors and star-studded casts provides a level of assurance for box office performance [1]

Core Insights - The box office for the New Year's Day holiday in 2026 has exceeded 7.36 billion yuan, with a total of 18.54 million viewers and 1.41 million screenings, averaging a ticket price of 39.6 yuan [1][3]. Box Office Performance - The top five films during the New Year's Day holiday are: 1. "Zootopia 2" with a box office of 2.19 billion yuan, accounting for 29.8% of the total box office and 23.6% of screenings [3][20]. 2. "Avatar 3" with a box office of 1.83 billion yuan, representing 24.8% of the total [3][20]. 3. "Killing" with 1.25 billion yuan, contributing 16.9% [3][20]. 4. "The Legend of Qin" with 1.16 billion yuan, making up 15.7% [3][20]. 5. "SpongeBob: Deep Sea Adventure" with 268 million yuan, accounting for 3.6% [3][20]. Audience Demographics - The audience for animated films has been expanding, with young users aged 18 to 30 remaining highly active on content platforms, aiding in film promotion and word-of-mouth [18]. - The proportion of viewers aged 30 and above has remained stable, providing significant support for animated film box office performance [18]. Market Trends - The animation film market has shown stable growth in the number of releases over the past three years, with key films like "Nezha" and "Zootopia 2" driving a significant increase in total box office revenue, surpassing 25 billion yuan from 57 films in 2025 [18]. - The box office for "Zootopia 2" is approaching the top of the all-time box office list for imported films in China, with a cumulative box office exceeding 4.24 billion yuan [3][21].

Group 1 - The total box office for the 2026 New Year's Day period (January 1-3) has exceeded 500 million, with "Zootopia 2," "Avatar 3," and "Killing in the Dark" ranking as the top three films during this period [1] Group 2 - The film "He Year She Day," set to release on December 31, 2025, has a projected box office of 432.19 million, with a growth rate of 0.8% [3] - "Get Busy," also releasing on December 31, 2025, is expected to generate 360.16 million, with a growth rate of 0.7% [3] - "Love Saint 3," scheduled for release on December 6, 2025, is projected to earn 141.31 million, with a growth rate of 0.2% [3]

Core Insights - The total box office for the New Year's Day period (January 1-3, 2026) has exceeded 500 million yuan, indicating strong consumer interest and spending in the film industry during this holiday season [1] Box Office Performance - The top three films during this period are "Zootopia 2," "Avatar 3," and "Killing in the Dark," showcasing a mix of popular franchises that continue to attract audiences [1]