Core Viewpoint - The recent controversy involving Luo Yonghao and Huayi Huayi highlights tensions in the Chinese restaurant industry, particularly regarding the brand West B, which is seen as a benchmark in the sector. Luo's demands for a public apology from Huayi Huayi's founder, Hua Shan, indicate a significant rift in their professional relationship and raise questions about accountability in marketing practices [1][2]. Group 1: Company Relations - Hua Shan claims that West B has been "calculated against" and emphasizes the brand's commitment to integrity and excellence in service [1]. - The partnership between Huayi Huayi and West B began in 2013, with Huayi Huayi credited for various branding strategies that enhanced West B's market presence, including the creation of the "I♥莜" symbol and the simplification of its menu [3]. Group 2: Operational Adjustments - West B issued a statement clarifying that the opening and closing of stores are standard operational practices in the restaurant industry, and recent closures in cities like Shenzhen and Shantou are part of normal adjustments based on business performance [4].