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双品牌联动出圈!“媒体+”蒲县区域公用品牌发布,
Nan Fang Nong Cun Bao· 2025-12-15 02:36
Group 1 - The event in Guangzhou marked the launch of the dual brand "Thick Virtue Puyi" and "High Mountain Ancient Wall," aimed at enhancing the agricultural brand of Puxian County and connecting it with the Greater Bay Area market [3][4][10] - The dual branding emphasizes the unique cultural and ecological attributes of Puxian County, showcasing its agricultural products such as apples and Yulu pears, which are characterized by their quality and taste [8][10][14] - The event featured local enterprises presenting various specialty products, including Yulu pears, Gao Yuan Hong Fuji apples, Huayao wine, walnut oil, and mugwort series products, highlighting the region's agricultural diversity [14][15][17] Group 2 - The interactive experience area allowed attendees from the Greater Bay Area to taste products and learn about Puxian's ecological environment, planting techniques, and brand culture, fostering direct engagement with potential buyers [18][19] - The event is seen as a new starting point for industrial cooperation between Shanxi and Guangdong provinces, with plans for Puxian County to continue developing its brand and expanding sales channels [28][30] - The county aims to bring its ecological products to a wider audience across the country, contributing to rural revitalization efforts [30]