全链增值，做强精深加工"强引擎"。初级产品出口附加值低、抗风险能力弱，精深加工决定出口 的"天花板"。洛南把核桃做成琥珀核桃仁、核桃油，并延伸到核桃壳综合利用；定边从荞麦米、荞麦粉 拓展到荞麦酵素、荞麦锅巴等多元产品，显著提升了盈利空间。 全链畅通，织密通道与服务"保障网"。对于内陆省份来说，物流效率和服务体系是农产品出海 的"生命线"。洛南整合加工、仓储、交易资源，借中欧班列实现常态化出口。立足全省，要统筹"班列 +航空+公路口岸"多元通道，加密跨境物流网络，补齐产地预冷、分级包装、冷链仓储等基础设施短 板。 定边荞麦深加工产品远销欧亚，大荔红萝卜通过冷链直供海外，宁强山野菜深耕日本细分市场，洛 南核桃依托物流园实现卖全球……三秦优品卖全球的鲜活实践，显示出陕西农产品出口的活力与潜力。 当前，陕西农产品出口总体保持增长。要让更多的陕西农产品走上"国际餐桌"，笔者认为，应把握 好以下几个方面。 全链发力，守住品质这条"生命线"。国际市场的竞争，本质是标准与稳定交付能力的竞争。陕西农 产品赢得海外青睐，关键在于从田间到车间、从加工到流通的全流程管控：定边以"公司+基地+农 户"锁定优质粮源，宁强在生态栽培基础上 ...

Core Insights - The article highlights the successful integration of local agricultural products into the market through innovative live-streaming initiatives led by local leaders and youth, showcasing the potential for rural revitalization in Shanxi province [1][4]. Group 1: Live Streaming Initiatives - A live-streaming event organized by the High Ping Municipal Organization Department attracted over 20,000 viewers and generated sales exceeding 27,000 yuan in just three hours [1]. - The event featured a combination of themes such as "Common Prosperity Night," "Cultural and Tourism Night," and "Gourmet Night," emphasizing the vibrancy of High Ping's local culture [3]. Group 2: Agricultural Development - The establishment of a fully-owned agricultural processing company by the village collective has enabled the deep processing of walnuts into walnut oil, addressing previous sales challenges [3]. - Over the past few years, the village has achieved online and offline sales exceeding 1.3 million yuan, with over 1.2 million yuan paid to villagers for walnut sales from 2022 to 2025 [3]. Group 3: Community Engagement and Training - The initiative has encouraged village party secretaries to become "live-streaming influencers," promoting a shift from merely selling products to building brands [6]. - The High Ping Municipal Organization Department has organized e-commerce training sessions and talent incubation camps, fostering collaboration among local sellers and providing technical support [6]. Group 4: Brand Development - The creation of the "Head Goose Selected" regional public brand has helped unify the branding efforts of High Ping's agricultural products, enhancing their market presence [6]. - The involvement of rural operation specialists has been crucial in designing and implementing effective live-streaming strategies that resonate with local characteristics [6].

中新网新疆和田2月10日电 (陶拴科)临近春节，位于新疆和田县巴格其镇的新疆核桃(和田)批发交易市 场迎来交易高峰，现场人流涌动，货车频繁穿梭。 秋季核桃采收后，农民们忙着晾晒。(资料图)韩丽 摄 核桃品质优良 新疆西域乌敦农产品有限责任公司经理艾力·买买提依明介绍，建市场就是想给农户一个公平透明的平 台，让农户在家门口卖出好价钱，真正实现增收。 交易大厅中央，巨大的电子屏实时显示着价格和交易动态。"我们采用'线上电商平台+线下产地批发市 场'双线融合模式，实现报价、结算、支付、物流一体化，提升交易效率和便捷性。"和田县艾吉尔米吾 斯农产品购销农民专业合作社负责人木塔力甫·买托合提说。 艾力·买买提依明介绍，去年其公司核桃加工量达到6万吨、销售核桃仁3万吨，出口1.5万吨，主要销售 俄罗斯、土耳其、乌兹别克斯坦、吉尔吉斯斯坦等国家，销量一直稳步攀升。 核桃收购场景。(资料图)韩丽 摄 产业链带动就业增收 和田地区素有"核桃之乡"的美誉，是新疆重要的核桃生产基地。多年来，当地坚持科学规划与规范管 理，核桃种植面积稳定在150万亩，产量达25万吨。良好的自然条件和优质品种，使得和田核桃在品质 和产量方面均居新疆前 ...

Core Insights - The traditional New Year goods fair in Taiyuan, Shanxi, opened on January 28, featuring over 6,000 products to attract consumers [1][3] - The fair offers a wide range of items including New Year decorations, specialty agricultural products, and intangible cultural heritage crafts, allowing for a one-stop shopping experience [3] Group 1 - The event includes products from various categories, with a focus on local specialties such as millet, aged vinegar, and traditional snacks, which are popular among consumers [3] - Merchants from Xinjiang also participated, showcasing around 100 types of products, including unique gifts [3] - The fair will run until February 1, providing both in-person and online shopping options through live streaming and interactive sessions [5]

Group 1 - The core event is the first export of high-quality agricultural products from Bazhong City, utilizing the China-Europe Railway Express (Chengdu) to Europe, specifically to Germany and Italy, with a total value exceeding 2.2 million yuan [1] - The exported agricultural products include six types: Tongjiang silver fungus, wood ear mushrooms, Nanjing walnuts, walnut oil, and "Qinba Yunding" green and black tea, representing the quality of the "Bashiba" series [1] - The use of the China-Europe Railway Express (Chengdu) is expected to reduce transportation costs for enterprises and has become a common method for exporting agricultural products from various regions [1] Group 2 - The China-Europe Railway Express (Chengdu) has operated for over six years, with more than 4,600 trains dispatched, accounting for approximately 25% of the national total, making it the most stable and fastest railway express in the country [2] - This railway service has facilitated over 20 billion USD in import and export trade, highlighting its significant impact on international trade [2] - The Chengdu International Railway Port is enhancing cold chain transportation technology for vegetables, fruits, and flowers to expedite delivery to overseas cities [1]

Core Viewpoint - The walnut industry in the Sanqun Ganquan Town has transformed from a struggling agricultural sector into a thriving economic powerhouse, significantly contributing to local ecological protection and economic development [5][9][15]. Industry Overview - The walnut planting area in Sanqun Ganquan Town has reached 80,000 acres, with an annual production of 36,000 tons and an annual output value exceeding 650 million yuan [8][12]. - The town has established itself as a national-level walnut demonstration base, receiving various accolades for its quality and innovation in walnut production [12]. Technological Advancements - A technology team has been providing hands-on training for walnut tree cultivation, focusing on pruning techniques and pest control, which has led to increased yields and improved nut quality [10][11]. - The introduction of a "six unifications and three transformations" development model has streamlined production processes, enhancing quality and efficiency [10]. Economic Impact - The walnut industry has become a significant source of income for local farmers, with some reporting earnings of over 200,000 yuan in good years [6]. - The establishment of cooperative models and partnerships with enterprises has strengthened the economic framework, leading to the formation of 49 walnut cooperatives and attracting investment from companies like Zhejiang Zhejiang Fruit Industry Co., Ltd. [11][14]. Market Expansion - The marketing strategy includes both online and offline sales channels, with a focus on e-commerce platforms and local partnerships to enhance product reach [14]. - The integration of tourism with walnut production has created new revenue streams, attracting visitors and promoting local culture through events like the walnut cultural festival [14]. Environmental Benefits - The walnut forests serve as a natural barrier against desertification, improving local climate conditions and water conservation [9][15]. - The successful cultivation of walnuts in previously unproductive sandy land demonstrates the potential for ecological restoration through agricultural practices [6][9].

Core Viewpoint - The article highlights the promotion of Chongqing Chengkou County's unique agricultural and cultural tourism industry in the Greater Bay Area, focusing on the traditional cured meat industry as a key product for collaboration and market expansion [5][11][39]. Group 1: Event Overview - On December 29, Chengkou County will organize a promotional event in Guangzhou to showcase its特色农文旅产业 (special agricultural and cultural tourism industry) [5][6]. - The event will feature the Chengkou cured meat industry, which has an annual output value exceeding 3 billion yuan, alongside other local products such as mountain chicken, medicinal herbs, lacquerware, and walnut oil [7][8]. - The promotional activities will include a multi-dimensional approach combining exhibitions, inspections, promotions, and brand exposure [10][11]. Group 2: Product and Cultural Promotion - Chengkou cured meat, recognized as a national intangible cultural heritage, will be the centerpiece of the event, with a sales volume exceeding 12,000 tons annually, benefiting 15,000 farmers [12][13]. - The event will provide an immersive cultural experience, showcasing the traditional techniques of cured meat production through various media and offering product tastings to attendees [15][16]. - A special themed promotion titled "Cured Meat and Cantonese Flavors" will demonstrate how Chengkou cured meat can be innovatively integrated with Cantonese cuisine [23][24]. Group 3: Strategic Goals and Future Plans - The collaboration between Chengkou and the Greater Bay Area aims to deepen the integration of agricultural industry chains, cultural tourism value chains, and market channels [39][40]. - The event represents a shift from simple product sales to a more comprehensive approach that includes cultural integration and industry collaboration [46][49]. - Future plans include enhancing cooperation in areas such as deep processing of agricultural products, cultural tourism resource development, and brand marketing strategies to attract more businesses from the Greater Bay Area [51][52].

双品牌联动出 圈！"媒体+"蒲 县区域公用品牌 发布，_南方+_ 南方plus "'厚德蒲邑'是我 们的人文名 片，'高山古 垣'是大自然对 蒲县的慷慨馈 赠。"12月13 日，蒲县区域公 用品牌"厚德蒲 邑""高山古 垣"双品牌联动 发布会暨蒲县农 特产品推介会在 广州举办，本次 活动以品牌赋能 农业，搭建起蒲 县与大湾区的产 销对接桥梁，让 承载吕梁山生态 禀赋与人文底蕴 的农特产品走向 更广阔市场。 蒲县县委常委、 常务副县长任丽 岗表示，蒲县地 处山西省西南部 吕梁山南端，坐 拥"黑色银 行""绿色银 行""道德银 行"三大发展优 势，这赋予了当 地农产品独特生 长密码，孕育出 脆甜爽口的苹 果、清甜多汁的 玉露香梨等优质 特产。"厚德蒲 邑"凝练蒲县人 民守信重义、坚 韧奋进的精神内 核，是展示地域 文化的精神名 片；"高山古 垣"凸显蒲县原 生态种植环境， 彰显农产品因高 山地貌而卓越的 品质与深厚文化 底蕴。双品牌联 动，实现了自然 禀赋与人文精神 的有机融合，为 蒲县农特产品贴 上"品质+文 化"双重标签。 蒲县县委常委、常务副县长任丽岗 体亮相，他们带 来了玉露山梨、 高原红富士、华 尧酒、 ...

Group 1 - The core viewpoint of the article emphasizes the modernization of agriculture and rural areas in Xinjiang, particularly through the development of the walnut industry, which is experiencing high-quality growth driven by technology and brand enhancement [1] Group 2 - Xinjiang's walnut production is currently in peak season, with significant activity at the walnut wholesale market in Hotan County, indicating a thriving trade environment [1] - Walnut quality this year is reported to be good, with a local trader planning to purchase 3 tons, reflecting the overall positive outlook for the walnut harvest [2] - The production of walnut oil is also on the rise, with a local agricultural technology company achieving an annual transaction volume of over 2 million yuan through both online and offline sales [2] - The walnut industry in Hotan has generated employment for over 20,000 people, showcasing its impact on local livelihoods [2] - The walnut production in Hotan reached 256,200 tons this year, with a total output value of 3.023 billion yuan, and a projected trading volume of 350,000 tons, marking a 10% increase compared to last year [2] Group 3 - The local government aims to enhance the walnut industry by promoting quality improvement actions and introducing more enterprises to strengthen deep processing capabilities [3] - Xinjiang's fruit industry has seen a total production increase from 13 million tons in 2021 to 14 million tons projected for 2024, indicating a robust growth trajectory [3] - The fruit industry in Xinjiang has developed a comprehensive supply chain that includes planting, processing, logistics, and sales, with products exported to over 30 countries and regions [3] - Future plans for the industry include optimizing layout, developing new varieties, and enhancing brand creation to further expand market reach [3]

Core Insights - The walnut industry in Shandong has seen significant growth, with a planting area of 3.1 million acres and an annual output of 138,000 tons, generating a comprehensive output value exceeding 5 billion yuan [1][3] - The walnut industry in Luonan County contributes nearly half of the total walnut industry output value in Shandong, reaching 2.45 billion yuan in 2024 [1][3] Industry Overview - Luonan County has established a nationwide walnut procurement network, sourcing over 50,000 tons of walnuts from various major production areas across China [2] - The walnut has a long history in Shandong, dating back to the Han Dynasty, and has become a significant agricultural product, earning the title of "China's Walnut Capital" in 2010 [3] Technological Advancements - The introduction of rare walnut varieties, such as the red kernel walnut, has enhanced the quality and marketability of Shandong walnuts [3][4] - Companies are innovating by utilizing walnut shells for various products, including cat litter and organic fertilizers, showcasing the comprehensive use of walnut resources [4][5] Product Development - The walnut mooncake has emerged as a popular local delicacy, highlighting the diversification of walnut products in the region [5][6] - New products like chocolate-coated walnut snacks have been developed, indicating a trend towards innovative food products in the walnut industry [7] Export and Global Reach - The walnut products from Shandong have begun to penetrate international markets, with significant exports to countries like Kazakhstan and Kyrgyzstan [9][11] - The establishment of the Northwest Walnut Logistics Park has facilitated the processing, storage, and sale of walnut products, enhancing the region's export capabilities [11][12] Future Prospects - The brand value of "Luonan Walnut" is projected to reach 3 billion yuan by 2025, reflecting the growth potential of the walnut industry [11] - Companies in the region are aiming for a transformation towards a billion-level food industry, leveraging logistics and e-commerce to expand their market reach [11][12]