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WAKUKU盲盒一年爆火,量子之歌预计2026年潮玩收入达1亿元
Tai Mei Ti A P P· 2025-09-19 14:03
Core Insights - The business of trendy toys is experiencing rapid growth, with Quantum Song (NASDAQ: QSG) reporting significant revenue and profit figures for the fiscal year ending June 30, 2025 [2][3] - The company has successfully integrated its trendy toy business, Letsvan, and rebranded it as "Qimeng Island," focusing on high-growth sectors and resource concentration [2][3] Financial Performance - For the fiscal year 2025, the company achieved total revenue of RMB 2.726 billion and a net profit of RMB 357 million, with Q4 revenue at RMB 618 million and net profit at RMB 108 million [2] - The trendy toy segment generated revenue of RMB 65.78 million, accounting for approximately 10.6% of total revenue [2][8] Market Trends - The trendy toy market is dominated by Chinese original IPs, with a significant increase in sales rankings for new designer IPs in 2025 [3] - The WAKUKU blind box product has shown remarkable market performance, with a 330.2% increase in order volume and a 309.7% increase in transaction value on the Xianyu platform in Q2 2025 [3] Strategic Developments - The company is focusing on expanding its trendy toy business through an IP matrix, self-operated channels, and international expansion [3][7] - Letsvan has established a diverse IP matrix with 11 proprietary IPs and 4 licensed IPs, operating over 40 blind box product lines [7] Partnerships and Collaborations - WAKUKU has gained visibility through collaborations with popular channels and has been featured in various media, enhancing its market presence [5][6] - The company has formed strategic partnerships with major brands and events, including the China Tennis Open, to broaden its IP value [7] Future Projections - The company anticipates Q1 2026 revenue from the trendy toy business to be between RMB 100 million and RMB 110 million, with an overall revenue forecast of RMB 750 million to RMB 800 million for the fiscal year 2026 [10]