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从2筒到3筒再到4筒,海尔发明多筒洗衣机品类
Xin Lang Cai Jing· 2025-10-15 12:08
Core Viewpoint - Haier's new washing machine, featuring a groundbreaking four-tub design, represents a significant innovation in the industry, moving beyond traditional competition focused on the number of tubs to a new standard of differentiated washing and care [1][3]. Group 1: Product Innovation - The "Fusion Washing and Care Home" integrates a 10KG washing tub, a 10KG drying tub, and two 1KG specialized washing tubs, allowing for simultaneous washing of different types of clothing, thus enhancing user convenience and care standards [3][5]. - The machine's design occupies only 0.36 square meters, demonstrating efficient use of space while providing comprehensive washing and drying capabilities for various fabric types [3]. Group 2: Technology and Performance - Haier employs original suspension vibration balancing technology, ensuring that the four tubs can operate simultaneously with a vibration amplitude controlled within 0.3mm, addressing common concerns about noise and stability [5]. - The washing tub utilizes AI direct drive technology for optimal cleaning performance, while the drying tub can dry 4KG of clothes in just 45 minutes, showcasing advanced efficiency [5]. Group 3: User Experience - The machine features a smart control interface that allows users to set different tasks for each tub simultaneously, enhancing usability and comfort with a 1.4-meter operational height [5][7]. - Haier's commitment to user experience is evident in its design choices, such as a unique drainage system that prevents cross-contamination of water, ensuring a tailored washing experience [7]. Group 4: Market Position and Impact - Haier has established itself as a leader in the multi-tub washing machine market, having pioneered innovations from dual to triple and now quadruple tub designs, consistently responding to evolving consumer needs [6][9]. - The company holds a 41.1% market share in the domestic market and has been the global sales leader for 16 consecutive years, reflecting its strong competitive position and brand recognition [9].