Core Insights - The article highlights the significant achievements of Tong'an District in Xiamen, particularly in the cultural and tourism sectors, showcasing a robust growth trajectory in visitor numbers and spending [1][2]. Group 1: Economic Performance - In the first half of the year, Tong'an District received 4.81 million domestic and international tourists, marking a 13.4% increase year-on-year [1] - Total tourism expenditure reached 6.535 billion yuan, reflecting a 15.2% year-on-year growth [1]. Group 2: Resource Utilization - Tong'an District leverages its rich natural resources to enhance its cultural and tourism industries, focusing on developing event and performance economies [2]. - The district successfully hosted the UTMB World Series event, attracting top runners from 41 countries, significantly boosting its international profile [2]. - Local sports events generated direct economic benefits of 46 million yuan and indirect benefits of 60 million yuan [2]. Group 3: Cultural Integration - The district promotes cultural tourism by utilizing its historical resources, implementing a "non-heritage +" model to create cultural events [3]. - Activities such as the "Silver City Hundred Arts Show" and the 18th Xiamen Lotus Song Competition have attracted large audiences and fostered cultural exchange [3]. Group 4: Seasonal Promotions - Tong'an District is capitalizing on the summer tourism peak by launching various cultural and tourism activities, including the annual "Ring East Style Season" [4]. - Local towns are developing unique tourism projects, such as summer cooling strategies and tasting events for local agricultural products [4].