Core Viewpoint - Ping An Property & Casualty Insurance is leveraging financial resources to promote the "Thousand-Year Lychee Town" brand and enhance the market presence of Yangjiang lychees in the Beijing-Tianjin-Hebei region [4][16]. Group 1: Event Overview - The "Mountain and Sea Yangjiang Lychee Fragrance" promotional event was held in Tianjin on June 14, organized by Ping An Property & Casualty Insurance Yangjiang Center [2][3]. - The event facilitated intention procurement agreements exceeding 50 million yuan, marking a successful entry of southern fruits into northern markets [4][13]. Group 2: Market Impact - Yangjiang lychees, particularly seedless varieties, are expected to become a new highlight in the Beijing-Tianjin-Hebei market, with a commitment to purchase 200 tons expressed by a major buyer [9][8]. - The event attracted numerous well-known companies, leading to multiple purchase agreements with six Yangjiang lychee enterprises [12][11]. Group 3: Financial Empowerment Strategies - Ping An Property & Casualty Insurance is implementing a "finance + industry + market" strategy to support the high-quality development of Yangjiang's agricultural sector [22][21]. - The company has provided risk protection worth 1.12 million yuan for various aquaculture projects, enhancing the local marine economy [26][30]. Group 4: Talent Development and E-commerce Initiatives - The company has established a training program for rural talents, attracting over 280 participants, and launched an e-commerce training base to support local agricultural enterprises [34][36]. - Through innovative sales channels, including live streaming and e-commerce platforms, the company has facilitated sales of over 2.68 million yuan worth of local agricultural products [39][38].