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国家知识产权局商标业务上海金山受理窗口服务企业发展不停步
Zhong Guo Zhi Liang Xin Wen Wang· 2025-11-13 06:46
Core Insights - The article highlights the efficient services provided by the trademark acceptance window in Shanghai's Jinshan District, which aims to facilitate trademark registration and related services for local businesses and the broader Yangtze River Delta region [1][2] Group 1: Service Efficiency - The trademark acceptance window has implemented a "zero-run" service model, allowing for "one application, on-the-spot completion," which has significantly improved customer satisfaction [1] - A case study illustrates a local agricultural cooperative's successful trademark registration, where the staff provided comprehensive guidance, making the process straightforward and educational for the applicant [1] Group 2: Dual Service Model - The market supervision office has established an "online + offline" dual service model to cater to diverse customer needs, ensuring that services are accessible and efficient [1] - Special attention is given to vulnerable groups, such as the elderly and startups, with dedicated support and guidance to ensure smooth processing of trademark-related tasks [1] Group 3: Trademark Pledge Financing - The trademark acceptance window has introduced a "green channel" for trademark pledge financing, addressing the financing challenges faced by small and medium-sized enterprises (SMEs) [1] - A specific case is mentioned where a bathroom company successfully utilized trademark pledge financing to alleviate cash flow issues, demonstrating the practical benefits of converting intangible assets into financial support [1] Group 4: Business Statistics - Since its establishment, the trademark acceptance window has processed a total of 2,278 various business applications, including 1,145 registrations, 513 changes, 297 transfers, 194 renewals, and 16 pledge financings, showcasing its operational effectiveness [2] - The Jinshan market supervision office plans to continue enhancing its services to further contribute to regional economic development and rural revitalization [2]