Core Insights - During the "14th Five-Year Plan" period, Guangxi has achieved significant progress in trademark brand development, with the total number of effective registered trademarks expected to exceed 600,000 by the end of 2025, doubling from the end of the "13th Five-Year Plan" [1] - Guangxi has 13 trademarks included in the "China's 500 Most Valuable Brands," ranking among the top ten provinces in the country, with a total brand value of 323.34 billion yuan, reflecting a year-on-year increase of 58.7% [1] - The region has accumulated 360 geographical indications, with 12 entering the top 100 regional brands in China, maintaining the second-highest number in the country for three consecutive years [1] Development Initiatives - Since 2025, Guangxi has led with institutional innovation to establish a comprehensive support system for trademark brand development, including a three-tier responsibility transmission mechanism involving district, city, and county levels [1] - A collaborative governance model has been created, integrating government leadership, departmental coordination, enterprise participation, and industry collaboration [1] - Guangxi has implemented national-level reforms in geographical indication management and approval processes, successfully converting 155 agricultural product geographical indications, ranking fourth in the country for conversion numbers [1] Service Network - The region has established 128 trademark brand guidance stations and 16 trademark acceptance windows, creating a comprehensive public service network [2] - A total of 9,580 trademark-related transactions were processed throughout the year, with the Nanning window's business volume ranking among the top ten nationwide for four consecutive years [2]

Core Viewpoint - The 15th China International Trademark Brand Festival emphasizes the importance of trademark brand construction in fostering well-known Chinese brands, focusing on themes of inheritance, transformation, and sharing [1] Group 1: Trademark Brand Development - China has strengthened trademark brand initiatives, creating a number of well-known brands supported by technological innovation, with trademark pledge financing registration amounting to over 300 billion yuan in 2024 [1] - The country has revised regulations for expedited trademark registration applications and improved examination mechanisms, establishing over 5,100 trademark brand guidance stations that served more than 600,000 enterprises throughout the year [1] - The number of international trademark registration applications submitted by Chinese applicants under the Madrid system reached 5,828 in 2024, marking a 6.3% increase from the previous year, maintaining China's position as the third-largest applicant globally [1] Group 2: Conference and Exhibition Highlights - The China Trademark Annual Conference featured over 20 specialized meetings addressing the full process of trademark registration, utilization, protection, management, and service, with a focus on intellectual property protection in new business formats [2] - The conference included discussions on trademark examination and governance, legal issues in brand collaborations, and strategies for international brand protection, showcasing a blend of theory and practice [2] - The 2025 China Brand Trademark Expo, covering over 16,000 square meters, featured 600 domestic exhibitors from 31 provinces and nearly 20 overseas exhibitors from nine countries, highlighting the achievements in China's trademark brand construction [3] Group 3: International Engagement - The festival continued its international focus with events such as the International Trademark Law Dynamics Seminar and the Madrid System User Roundtable, facilitating dialogue among experts and providing new insights for Chinese brands seeking to expand internationally [3] - The China International Trademark Brand Festival has become one of the largest platforms for exchange in the global trademark brand field, attracting over 4,000 professionals, entrepreneurs, and scholars from around the world to participate in each edition [3]