Core Insights - The mascots "Xi Yang Yang" and "Le Rong Rong" from the 15th National Games and the 12th National Paralympic Games have gained significant popularity online, leading to the development of nearly 3,000 products across 20 categories [1][1][1] - The sales performance has exceeded expectations, with the company achieving close to 10 million in sales within just 12 days in November, compared to 5 million in the first 9 months of retail operations starting from January 16 [1][1][1] - The "Ao Yu" image, featured in the opening ceremony, is also receiving attention, with potential plans for related merchandise in the future [1][1][1] Sales Performance - The retail sales of the mascots began on January 16, with the first 5 million achieved over 9 months [1] - In November, the company reported nearly 10 million in sales in just 12 days, indicating a significant increase in demand [1][1] Product Development - The company has developed a wide range of merchandise, including bubble-blowing ornaments, zodiac blind boxes, and lion decorations, with the zodiac blind boxes experiencing stock shortages and price surges on second-hand platforms [1][1][1] - There are plans to potentially introduce merchandise related to the "Ao Yu" image in the future [1]