Core Viewpoint - The stock of Surveying and Mapping Co., Ltd. has experienced a decline of 3.95% year-to-date, with a recent drop of 2.01% on October 22, 2023, indicating potential challenges in market performance [1]. Financial Performance - For the first half of 2025, the company reported revenue of 224 million yuan, reflecting a year-on-year growth of 4.11%, while the net profit attributable to shareholders decreased by 23.01% to 7 million yuan [2]. - Cumulatively, the company has distributed 143 million yuan in dividends since its A-share listing, with 49.46 million yuan distributed over the past three years [3]. Stock Market Activity - As of October 22, 2023, the stock price was 17.53 yuan per share, with a market capitalization of 2.919 billion yuan. The trading volume was 54.83 million yuan, with a turnover rate of 1.93% [1]. - The stock has seen a net outflow of 6.13 million yuan in principal funds, with significant selling pressure observed [1]. Business Overview - Surveying and Mapping Co., Ltd. specializes in geographic information services, with its main revenue sources being engineering surveying technical services (45.55%), geographic information integration and services (28.66%), and other services [1]. - The company is categorized under the construction decoration and engineering consulting services sector, with involvement in concepts such as Huawei Harmony, data elements, geographic information, and spatial big data [1].

Core Viewpoint - The company, Measurement Co., reported a revenue of 663 million yuan and a net profit of 11.25 million yuan for 2024, despite facing challenges in domestic market demand [1][4]. Financial Performance - In 2024, the total assets of the company reached 2.517 billion yuan, with shareholders' equity increasing by 5.87% to 1.369 billion yuan compared to 2023 [1]. - The operating cash flow net amount for 2024 was 54.97 million yuan, reflecting a 25% increase from 2023 [1][6]. - The company's gross profit margin improved to 34.42%, up by 1.61 percentage points from 2023, due to effective cost control measures [5]. Business Structure and Services - The main revenue source for the company in 2024 was engineering surveying technical services, contributing 384 million yuan, a year-on-year increase of 6.12% [4]. - The company operates in three main business segments: engineering surveying technical services, geographic information integration and services, and surveying services, which together accounted for 92.77% of total revenue [4]. Competitive Position - Measurement Co. ranked first in Jiangsu Province's geographic information industry and 21st in the 2024 China Geographic Information Industry Top 100 [2]. - The company has established a comprehensive qualification system, acquiring new qualifications in 2024, including "Class A Surveying Qualification - Marine Surveying" [2]. Innovation and R&D - The company invested 47.41 million yuan in R&D in 2024, representing 7.16% of its revenue, and has a strong team of 159 R&D personnel [8]. - The company holds 43 invention patents, 51 utility model patents, and 355 software copyrights, reflecting its commitment to technological innovation [8]. Strategic Outlook - The geographic information industry in China is projected to exceed 1 trillion yuan by 2025, indicating significant growth potential [10]. - The company aims to enhance its core capabilities and expand service areas while focusing on digital intelligence and comprehensive underground space management as strategic goals for the next 3-5 years [10][11].