冬日的宁夏银川市贺兰县，"塞上湖蟹"产销依旧火热。今年，上海全国河蟹大赛、蟹博会等推介活动相 继举办，让贺兰"塞上湖蟹"名声大振。展会直播、美食探店，让更多消费者认识了这份西北美味。如 今，千里之外的食客只需一键下单，便能通过高效物流，收到带着黄河水气息的湖蟹。 在立岗镇银星村的宁蟹香虾蟹集散中心，工人们正忙碌分拣。刚出水的枸杞蟹青背白腹、膏腴饱满，被 迅速捆扎、装箱。车间外，快递车辆早已就位，工作人员熟练装车。这批湖蟹将通过银川集散中心，搭 乘冷链专线直发上海，跨越1800公里，实现"次日鲜"送达。这些河蟹出自宁夏沁园春农牧专业合作 社。"现在'塞上湖蟹'品牌受到越来越多的消费者信赖。下一步我们将扩大养殖规模、提升品质，让更 多消费者品尝到贺兰县的螃蟹。"该合作社理事长马红忠说。 "物流+农业"的融合，破解了贺兰蟹"运不远、卖不好"的难题。如今，江浙沪等地高端餐厅签订长期订 单，线上复购率持续增长。物流不仅拓宽了销路，更提升了品牌知名度。目前，贺兰县大闸蟹养殖面积 达9701亩，以"早上市、高品质、规模化"的特点，在加速开拓消费市场。 贺兰蟹能走向全国，物流支撑至关重要。河蟹鲜活易损，传统运输曾是瓶颈。为此 ...

Group 1 - Ningxia Shunying Agricultural and Animal Husbandry Technology Co., Ltd. won two awards at the 2025 "Wang Baohua Cup" National Crab Competition, including the Golden Crab Award and Best Taste Award, due to the unique natural conditions and scientific breeding techniques in Helan County [1] - The company is promoting local crabs by collaborating with local restaurants to offer a promotional event where customers can enjoy free "Saishang Lake Crab" with their spicy chicken dish, aiming to increase local awareness and consumption of the product [3] - The company plans to continue partnerships with more restaurants to ensure that "Saishang Lake Crab" reaches consumers in the freshest state, while also exploring new breeding models to enhance brand recognition [5] Group 2 - The favorable natural conditions in Helan County, such as ample sunlight, Yellow River water, and significant temperature differences, contribute to the high quality and taste of the crabs produced by the company [1] - The promotional event from November 24 to November 26 offers a limited quantity of crabs to customers, allowing them to experience local delicacies and learn about the regional crab industry [3] - The company aims to expand its market reach and brand presence, especially after gaining recognition outside the province [5]