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爱上“中国范儿” 体验中国年 春节成为全球同享共创的“世界年”
Yang Shi Wang· 2026-02-21 07:12
Core Insights - An increasing number of international tourists are choosing to travel to China during the Spring Festival, experiencing traditional culture and shopping, with the trend of "Becoming Chinese" gaining popularity on social media [1][3] - Data shows a significant rise in inbound travel, with a 312% year-on-year increase in flight bookings during the first five days of the Spring Festival, with major cities like Beijing, Shanghai, and Chongqing being popular destinations [3][11] - The integration of technology in traditional celebrations, such as drone deliveries and digital innovations, is transforming the Chinese New Year into a globally participatory event [7][9] Group 1 - The trend of international tourists engaging in immersive cultural experiences during the Spring Festival is evident, with activities like visiting temple fairs and sharing experiences on social media [5][9] - The Chinese government's policies, including visa-free travel and optimized entry regulations, are contributing to the surge in foreign tourists during the Spring Festival [9][11] - Predictions indicate that by 2026, daily inbound and outbound personnel at Chinese ports will exceed 2.05 million, reflecting a 14.1% year-on-year growth [11] Group 2 - Local attractions are enhancing their offerings, such as the "Pinghu Night Tour" in Wanzhou, which includes drone shows and cultural performances, leading to a 40% increase in inbound travel orders [9] - The appeal of China as a global travel destination is on the rise, with a fourfold increase in flight bookings for foreign tourists wishing to celebrate the Spring Festival in China [11]