当健康传递变成可持续 metoday的足迹已遍布全球14个国家和地区,成为具备国际影响力的品牌。其不仅致力于为消费者提供优 质的营养产品,更积极倡导有益于身心的健康生活方式。通过举办健康讲座、参与公益活动等方 式,metoday努力将健康理念传递给更多人。 当都市年轻人站在便利店冷柜前抉择拿铁与燕麦奶时,当他们在健身房镜子前调整呼吸节奏时,当他们在 深夜屏幕蓝光中刷着"朋克养生"攻略时,一个关于健康的新命题正悄然浮现——我们究竟在追求怎样的 生命状态?metoday给出的答案,既非返璞归真的田园牧歌,亦非科技至上的未来幻想,而是一场发生在细胞 层面的"自然进化革命"。 当新西兰天然遇见生物实验室 这个诞生于新西兰的品牌,没有选择成为又一个贩卖纯净想象的自然崇拜者,而是将新西兰天然可追溯的 纯净品质化作产品的特殊符号。metoday的每一款产品都承载着对自然馈赠的敬畏——从新西兰牧场直 采的原料,到全球精选的专利成分,都经过严格的质量控制体系。这种对自然与科学的双重尊重,构成了 metoday独特的健康哲学。专利AstaZine®虾青素提取自迸发超强抗氧化力的微生藻类,恰似当代青年抗 压能力的生物隐喻;Tome ...

Core Insights - Metoday, founded in 2018 in New Zealand, embodies the essence of the pure land and aims to transform natural gifts into accessible health aesthetics [3] - The brand emphasizes three core values: integrity, innovation, and guardianship, which have earned it the New Zealand national honor silver fern certification [3] - Metoday's products are designed as scene-specific nutritional solutions, integrating health into daily life rather than treating it as a chore [3] Product Offerings - The "Daylight White Bottle" serves as an invisible armor for working women, combining biotin and plant-based ingredients to maintain skin radiance after long hours [3] - The "Nighttime Purple Bottle" acts as a skin repair agent, initiating collagen regeneration during sleep, ensuring skin vitality upon waking [3] Sustainability Initiatives - Metoday's "M Bottle Transformation Plan" repurposes empty bottles into vases, aroma containers, or desktop organizers, promoting environmental consciousness [3] - The glass bottle design protects ingredient efficacy while reducing plastic pollution, aligning with the brand's sustainable philosophy [3] Brand Communication - Metoday balances scientific rigor with emotional resonance, collaborating with the Auckland University Bioengineering Institute to ensure products withstand double-blind testing [4] - The brand's global ambassador, New Zealand rugby star Beauden Barrett, personifies the brand's ethos of "revitalizing oneself" through his athletic achievements [4] Market Positioning - By 2025, Metoday aims to be more than just a nutritional brand, positioning itself as a companion for women exploring the beauty of life [4] - The brand is redefining the relationship between health and beauty, providing a trusted source of energy for urban women pursuing their dreams [4]