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暑假广州商圈热点频出,“夜经济”“次元经济”“首店经济”成引流密码
Guang Zhou Ri Bao· 2025-07-24 16:05
Group 1 - The current summer economy has become a hot topic in consumer spending, with the "Yue Night, Yue Beautiful" event promoting night economy activities in Guangdong from July to September, featuring over 200 themed events [1] - The night economy in Guangdong is characterized by a deep integration of commerce, tourism, culture, and sports, with a focus on a multi-format model centered around "night markets, night tours, and night performances" [1] - The "Dimensional Economy" is gaining traction, highlighted by a celebration event featuring a well-known gaming character, which has become a trending topic on social media [3] Group 2 - The "First Launch Economy" is a key focus for commercial entities, with notable brands like Sans Ngu opening their first store in South China at the Star Horizon, introducing creative product lines and interactive summer experiences [3] - The architectural design in Guangzhou's commercial area integrates indoor and outdoor spaces with cultural and natural landscapes, creating a vibrant shopping environment that reflects both historical and modern elements [5] - Consumers can enjoy a relaxed shopping experience, socializing over coffee and ice cream while exploring a variety of trendy brands in a lively urban setting [5]