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尝一尝海蛎子味的夜经济
Jing Ji Ri Bao· 2025-11-24 07:21
经济日报记者 薛志伟 摇滚音乐热血沸腾、地道小吃烟火气十足、冰镇饮料痛快畅饮……近期,在被誉为"中国海蛎第一 村"的福建省厦门市同安区美林街道潘涂社区,一场集音乐、美食、啤酒、"村品互动"游戏于一体的渔 村派对精彩上演,不仅集中展示了同安滨海渔村风情,更激发了同安夜经济活力。 该活动是厦门第三届"环东风情季"系列活动之一,以"来趣村Beer·吉'蛎'潘涂,听见海与村的千年 回响"为主题,在潘涂社区开启狂欢盛宴。从思明区赶来参加活动的市民刘晴说:"海蛎是厦门夜晚的最 佳搭档。人们不仅能尝到各式各样的海蛎美食,还有精彩表演、互动游戏,太棒了!" 海蛎是潘涂社区绕不开的元素,此次活动更是将其贯穿全场。在潘涂海蛎夜市的主会场,市民游客 能够品尝海蛎饼、海蛎煎、蒜蓉粉丝蒸海蛎、海蛎烧烤等多种海蛎特色美食,参与"全'蛎'以赴叠叠 乐"等以海蛎为主题的"村品互动"游戏,获胜者可获得相应好礼。 潘涂社区比邻厦门环东浪漫线、同安湾,拥有丰富的滨海旅游资源。市民游客除了能畅享海鲜美 食、精彩演出之外,还可以租借共享单车,沿着彩虹跑道,感受与海并肩的浪漫;或是前往附近的厦门 方特旅游区,在主题乐园中体验沉浸式游乐项目;或者在同安湾 ...
河南栾川:打造特色商业街区 激活城市“夜经济”
Ren Min Wang· 2025-11-22 04:21
河南栾川:打造特色商业街区 激活城市"夜经济"【3】 河南栾川:打造特色商业街区 激活城市"夜经济"【4】 河南栾川:打造特色商业街区 激活城市"夜经济" 河南栾川:打造特色商业街区 激活城市"夜经济"【2】 河南栾川:打造特色商业街区 激活城市"夜经济"【5】 河南栾川:打造特色商业街区 激活城市"夜经济"【6】 河南栾川:打造特色商业街区 激活城市"夜经济"【7】 河南栾川:打造特色商业街区 激活城市"夜经济"【8】 ...
政策护航 多元共治,南京市高淳区精品夜市擦靓民生消费“新名片”
Yang Zi Wan Bao Wang· 2025-11-20 12:44
每天傍晚,在南京市高淳区丰瑞路路边的大丰河夜市,120多个摊位招牌次第亮起,亲子家庭、学生 党、上班族……顾客们循着烟火气聚拢而来,人流不息。经营手作汉堡的王师傅正熟练地翻转肉饼,与 一年前在附近人行道上"打游击"的日子相比,如今固定的摊位、整洁的环境让他格外安心:"以前天 天'打游击',现在不仅能安稳做生意,收入还明显增加了!" 2025年,高淳区城管部门以"弹性包容,多元共治"为核心,将城市闲置空间转化为规范化夜市疏导点, 同时在全市率先出台《推动外摆与夜市健康有序发展若干措施(试行)及实施细则》,全方位为夜市发 展保驾护航。通过"摊主自治+多部门共管"机制,高淳区成功打造了大丰河夜市等一批疏导点。曾经的 城市治理难点,正蜕变为点亮民生与消费的"夜经济名片"。 对于夜市的管理,高淳区还构建了"城管环卫+市监+城建(燃气)+环保"等多部门联合管理机制,为夜 市安全有序运营筑牢保驾护航。 弹性包容:闲置空间变"安心港湾",终结摊主"打游击" 大丰河夜市所在的丰瑞路地处商业中心区域,周边有大型商业体宝龙广场及多个住宅小区,人流量较 大。此前周边道路边聚集了大量流动摊点,整治后反弹、占道堵路、垃圾遗留等问题成为治 ...
昌平山姆会员商店11月21日开业,补充未来科学城东部商业供给
Xin Jing Bao· 2025-11-20 09:49
2025年昌平区成功引进北京首店、旗舰店及创新概念店32家,覆盖餐饮、文娱、体育等多个领域。培育 了包括超极合生汇、乐多港万达广场等在内的4处"夜京城"地标及多个打卡点,打造了"把夏天的夜交给 昌平"等独具特色的夜经济品牌,形成了线上线下(300959)融合互动的消费生态。 景山表示,山姆会员店的入驻,填补了昌平区新零售商业版图,补充了未来科学城东部商业供给,更是 助力昌平区营造国际化的消费环境。作为国际知名品牌,山姆将与其他商业体形成良性互补,构建昌 平"集中式商业"与"社区便民空间"并重的发展格局,打造"国际范"和"烟火气"共融的消费新场景,提供 更丰富、更高品质的消费选择,进一步满足市民的多元化需求。 新京报讯(记者曹晶瑞)昌平山姆会员商店将于11月21日正式迎客。昌平区商务局副局长景山表示,该 店的入驻,将填补昌平区新零售商业版图,补充未来科学城东部商业供给,为周边市民提供更多购物选 择。 昌平山姆会员商店位于未来科学城滨水公园西侧,介于京承高速、立汤路两条交通主干线之间,主要辐 射昌平回天地区、北七家镇、小汤山镇以及顺义部分地区客户群体。记者看到,会员商店采用了二层商 场设计,一层为家居生活用品,二 ...
“不眠生意”成为消费新蓝海,谁是下一个赢家?
Sou Hu Cai Jing· 2025-11-19 15:25
Core Viewpoint - The rise of 24-hour business operations in various sectors, particularly in food and beverage, reflects changing consumer demands and urban lifestyles, with a significant focus on nighttime consumption and emotional value rather than just functional value [4][8]. Group 1: Night Economy Trends - Many businesses, including tea shops and convenience stores, are extending their operating hours to cater to the growing demand for nighttime services, with some establishments reporting a 1.8 times increase in nighttime customer spending compared to daytime [5][6]. - The Jiangsu province has implemented policies to promote the night economy, encouraging businesses to adapt their operations to meet the needs of night consumers [4][5]. - The nighttime consumer base includes night shift workers, students, and young people, indicating a shift in lifestyle and work patterns that necessitate 24-hour services [7][8]. Group 2: Consumer Behavior and Preferences - Consumers are increasingly seeking emotional fulfillment through their purchases, with nighttime offerings providing a sense of comfort and companionship [8][9]. - A significant portion of consumer spending, approximately 60%, occurs during nighttime hours, highlighting the importance of this market segment [7][8]. - The demand for convenience and immediate gratification is driving the growth of nighttime consumption, with many consumers valuing the ability to access services at any hour [8][9]. Group 3: Operational Challenges - The 24-hour business model faces challenges such as high operational costs, including employee wages and utilities, which can lead to financial strain if nighttime revenues do not meet expectations [9][11]. - Employee turnover in night shifts poses a challenge for maintaining service quality and increasing recruitment and training costs [11]. - The unpredictability of nighttime customer traffic creates additional risks for businesses, necessitating strategies to cultivate stable nighttime consumer habits [9][12]. Group 4: Innovative Solutions - Some businesses are innovating by creating unique consumer spaces, such as cafes with study areas, to attract a diverse clientele during nighttime hours [12]. - Simplifying product offerings during nighttime operations can help reduce waste and streamline service, allowing businesses to operate more efficiently [12]. - Collaboration between businesses and government is essential to support the growth of the night economy, ensuring that urban planning and policies align with the needs of nighttime consumers [12].
忻州古城“活”密码:1800年文脉解锁“白+黑”消费新图景
Sou Hu Cai Jing· 2025-11-19 08:11
青砖黛瓦间流淌着千年岁月,市井烟火中升腾着现代活力。忻州古城,这座承载1800年建城史的文化地标,正从沉睡的历史遗存蜕变为昼夜不息的消费热 土。数据显示,古城年接待游客超1200万人次,夜间消费占比达52.83%,成为忻州文旅融合的"金字招牌"。 非遗"破圈":老手艺接住新流量 "以前守着老手艺发愁,现在年轻人追着买!"在古城北巷的草木染工坊里,传承人正指导游客体验蓝染T恤制作,货架上印着大热IP的方巾、茶席被抢购 一空。这个曾濒临失传的老手艺,如今通过"体验式传承+潮流化创新"逐渐受到年轻消费群体的热捧。 这种商业生态,源于忻州古城的精准定位。划定非遗文创区、特色餐饮区、潮流体验区,既保留了河捞面、碗托、定襄蒸肉等本地老字号,又引进星巴 克、名创优品等连锁品牌,形成"老字号守根、新品牌赋能"的商业格局。 "没想到古城里能喝到喜茶,更没想到本地猪蹄能这么火!"来自北京的游客李女士拿着打卡清单,连续品尝了3家特色小吃。数据显示,古城内商户营收 持续攀升,据山西日报等媒体报道,网红猪蹄店在旅游旺季的日销量最高可达上千只,成为名副其实的"引流神器",喜茶、星巴克等新业态同样一座难 求。这种"买杯奶茶,再去啃只猪蹄" ...
层次多元、模式迭代,消费大市场活力充沛
Sou Hu Cai Jing· 2025-11-17 14:56
(央视财经《经济信息联播》)我国超大规模市场优势不仅体现在人口规模,更体现在消费层次的丰富 多元和消费模式的创新迭代。一起感受中国消费大市场的生机活力。 总台央视记者 孟夏冰:位于北京市朝阳区的京东mall,母婴、宠物、零食,每一节"车厢"都有一个不同 的主题。 总台央视记者 吴佳灵:在某服装品牌的北京直播基地,有三个直播间在同时带货。 国家统计局新闻发言人 付凌晖:我国正处在消费结构升级的关键阶段,文化旅游、医疗健康等消费空 间广阔,银发经济、首发经济等快速发展,也为消费扩大注入新动能。 在消费大市场的扩容升级中,服务消费正加速崛起,成为经济增长新引擎。今年以来,文旅市场继续拓 展消费新业态、新模式、新场景,除了表现亮眼的电影,各类线下演出、音乐节、体育赛事、展览、市 集等百花齐放,呈现出多元融合、蓬勃发展的态势。 总台央视记者 苏童:在浙江杭州,有一间全新上线的淘宝"便利店",它不是街边店,也没有霓虹招 牌,而是藏在居民楼的地下。 在我国超大规模市场的消费版图中,电商已成为不可或缺的增长引擎。刚刚过去的双十一,消费大市场 的火热景象集中呈现,多家电商平台成交数据创下纪录。今年以来,电商生态继续拓展边界,成 ...
进博“夜”品静安,全球CEO共赴“心动时分”
Guo Ji Jin Rong Bao· 2025-11-05 14:05
探访"路易号"巨轮:见证"静安速度"与一流服务 活动首站,嘉宾们走进位于南京西路商圈兴业太古汇的"路易号"——路易威登全球规模最大、造型独特的巨轮主题快闪展览。这座融合艺术创意与时尚 基因的地标装置,不仅是品牌全球战略的重要落子,更是静安高效链接国际资源、打造高端消费生态的生动缩影。 当第八届中国国际进口博览会的璀璨灯火点亮浦江两岸,静安以一场精心策划的"静安进博之夜——全球CEO看静安"活动,向世界发出"与机遇美好相 遇,与未来共同成长"的静安邀约。 11月5日晚,"'静'享机遇'安'筑未来——静安进博之夜·全球CEO看静安"活动举办。近20位跨国企业全球CEO及高管齐聚静安,通过深度探访和沉浸体 验,共同解读这片投资热土的发展密码,展望合作共赢的全新图景。 令人瞩目的是,这一重磅项目从前期审批到最终落成仅用时三个月。"路易号"的顺利落地,既是静安区与路易威登的"双向奔赴",也充分彰显了"静安 速度"与"静安服务"的卓越效能。参访过程中,一位奢侈品集团高管感叹:"'路易号'在静安取得的成功不是偶然,这里国际一流的营商环境和高效的政务服 务令人印象深刻。" 沿着有"中华商业第一街"美誉的南京西路"时尚消费走廊 ...
湖南江永:夜经济多点开花让消费“热”起来
Sou Hu Cai Jing· 2025-10-30 13:05
Core Viewpoint - The event held in Jiangyong County, Hunan Province, from October 17 to 28, features a unique agricultural product promotion and intangible cultural heritage food festival, attracting significant public interest and participation [1][4]. Group 1: Event Highlights - The festival includes four main segments: product exhibitions, intangible cultural heritage performances, family entertainment, and specialty food [4]. - The opening night attracted over 5,000 visitors, showcasing a vibrant atmosphere with a mix of sales and entertainment [4]. - A drone show featuring over a thousand drones illuminated the night sky, integrating local culture and sports themes, which received positive feedback from attendees [4]. Group 2: Economic Impact - The local economy is benefiting from the festival, with the night market for Yao Mountain oil tea becoming a popular destination for both residents and tourists [4]. - During the National Day and Mid-Autumn Festival, the Guolan Yao Village scenic area received 83,000 visitors, with an average accommodation rate of 95.3%, marking a 56.1% increase year-on-year [6]. - Total tourism revenue during the holiday reached 942,500 yuan, reflecting a 31.3% year-on-year growth, highlighting the significant impact of the night economy [6]. Group 3: Future Development - The local cultural tourism authority plans to continue leveraging the unique cultural assets of the region, such as "Nüshu" culture and Yao ethnic traditions, to enhance the night economy [6]. - There is a focus on integrating cultural tourism with agriculture and innovation to extend consumer engagement and expand economic opportunities [6].
粤夜粤美 畅赏湾区 2025年广东省夜间文旅消费促进活动启动
Guang Zhou Ri Bao· 2025-10-28 07:44
Core Insights - The "Yue Night Yue Beautiful" cultural and tourism consumption promotion event was launched in Guangzhou, aiming to enhance the night economy and integrate various sectors such as culture, tourism, sports, and food [1] Group 1: Night Economy Development - The event is positioned as a bridge for the night economy, promoting the integration of cultural and tourism sectors, especially with the upcoming 15th National Games [1] - A report released during the event highlighted that during the National Day and Mid-Autumn Festival holiday, Guangdong's night tourism-related online posts reached 118,400, ranking first in the country [2] - In the first three quarters of this year, Guangdong led the nation in film box office, screening sessions, and audience attendance, showcasing the region's vibrant night economy [2] Group 2: Night Consumption Growth - Nighttime consumption has become a key driver for growth in the cultural and tourism sectors, with a year-on-year increase of 11.41% in nighttime visitors to representative cultural and tourism businesses in 20 consumption clusters [2] - The report indicated that 15 national-level consumption clusters experienced a 6.79% increase in nighttime foot traffic year-on-year [2] - Cities like Guangzhou, Shenzhen, and Foshan ranked among the top ten in the 2025 China Urban Night Economy Index, reflecting their strong nighttime vitality [2] Group 3: Special Events and Promotions - Guangzhou introduced the "All Sports Night" series of activities, integrating sports and city nightscapes, featuring five themed night tour routes [3] - The event included performances that provided a visual and auditory feast for attendees, enhancing the overall experience [4] - A partnership with Didi Chuxing was established to offer a taxi discount package covering ten cities, promoting easier access to nighttime activities [5]