Group 1 - The pricing of products, such as pineapple beer, varies between different vendors, leading to perceived value differences among consumers [1][2][5] - Consumers often compare prices and may choose to purchase based on perceived affordability, as seen with the middle-aged woman who mentioned a lower price at another store [2][5] - The business environment in rural areas presents unique challenges, where lower-priced products may be more appealing, affecting sales strategies [8] Group 2 - The economic status of individuals or families influences their purchasing decisions, determining the level of products they can afford [8]