Core Viewpoint - The Dazhu District of Chongqing has emerged as a leading example in the city's "Postal Transport" pilot program, showcasing effective integration of transportation and postal services to boost rural e-commerce and support the rural revitalization strategy [1] Group 1: E-commerce Empowerment - Dazhu District has rich agricultural products, but previously faced limited sales channels. The district has developed a rural e-commerce model through its e-commerce industrial park, which has been operational since 2017 [2] - As of 2024, the e-commerce industrial park has 147 resident enterprises and 279 registered companies, with 645 merchants conducting transactions on the Dazhu Cloud Smart Market. The total e-commerce transaction volume reached 6.279 billion yuan, with online retail sales of 3.212 billion yuan [2] - The district has utilized live streaming as a marketing tool, with 335,300 live broadcasts generating sales of 970 million yuan. This has significantly increased the visibility and sales of local products [4] Group 2: Logistics Solutions - Dazhu District has addressed logistics challenges by integrating transportation and postal resources, creating an efficient rural logistics network. The China Post Dazhu Branch has upgraded logistics facilities to enhance service delivery [5] - The district has implemented a "passenger and cargo postal" model, allowing passenger transport vehicles to also serve as delivery vehicles, thus improving logistics efficiency [5][7] Group 3: Integration and Development - The "Postal Transport + Rural E-commerce" model has significantly reduced delivery costs and improved logistics efficiency. Delivery costs for agricultural products have decreased from 12 yuan to 5 yuan within the district, and from 12 yuan to 8 yuan citywide, representing reductions of 58% and 33% respectively [8] - The development of e-commerce has created job opportunities in rural areas, with 619 individuals trained in e-commerce skills in 2024 alone [8] - Dazhu District has developed a comprehensive logistics management system and is promoting digital integration across transportation, commerce, and postal services, enhancing service efficiency for residents [8] Group 4: Economic Impact - The rural economy in Dazhu District has seen significant growth, with express delivery volume reaching approximately 26.727 million packages in 2024, a year-on-year increase of 47.3%. The online retail sales of agricultural products reached 620 million yuan [9] - The district's case study on rural e-commerce development has been recognized as a typical case for high-quality rural logistics development by the Ministry of Transport and the State Post Bureau [9]