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月映湾区非遗生辉,麻章匠心珍品首秀湾区飞地
Nan Fang Nong Cun Bao· 2025-09-19 14:33
Core Viewpoint - The event in Guangzhou's Baiyun District showcased the cultural heritage products from Mazhang District, emphasizing the importance of these products in promoting local culture and economic development through collaboration with the Bay Area [2][10]. Group 1: Event Overview - The event was themed "Celebrating Mid-Autumn with Craftsmanship and Harvest" and marked the debut of Mazhang's intangible cultural heritage products in the Bay Area [2][3]. - Nearly a hundred attendees, including leaders, business representatives, and media, gathered to witness the event and enjoy a vibrant "Intangible Cultural Heritage Carnival" [4][5][6]. Group 2: Cultural Significance - The Mazhang District Committee highlighted that products like "Taiping Bao Dan Cake" represent local flavors and the people's aspirations for a better life [8]. - The event is seen as a crucial step for Mazhang culture to "go global," creating new opportunities for resource complementarity and industrial collaboration [9][10]. Group 3: Product Promotion - A "Mazhang Quality Product Selection Center" was inaugurated, serving as a permanent exhibition and sales platform for Mazhang's intangible cultural heritage and specialty agricultural products [13][14]. - The event featured performances of traditional dances and operas, showcasing the cultural richness of Mazhang, which attracted significant audience interest [18][21]. Group 4: Consumer Engagement - The event included a market for intangible cultural heritage products and interactive experiences, allowing attendees to taste local delicacies and engage with the culture [23][24]. - Special promotions, such as discounts and giveaways, encouraged consumer participation, with many expressing satisfaction in supporting heritage preservation while enjoying authentic local cuisine [25][28]. Group 5: Future Initiatives - The Mazhang District plans to conduct further activities aimed at empowering rural revitalization and regional collaboration, exploring sustainable development paths for intangible cultural heritage [31][32]. - The district aims to leverage media resources to enhance market outreach and promote Mazhang's cultural products nationwide [34][37].