11月24日，国家电网宁夏电力红色六盘山共产党员服务队走进隆德县红崖老巷子，对杨国权剪纸工作坊 的装裱机、切角机等用电设备进行检查，征求用电需求，以可靠电力支持非遗技艺传承与发展。 隆德县地处六盘山西麓，是全国文化先进县和书法之乡，现有杨氏泥塑、魏氏砖雕、高台马社火4项国 家级和剪纸、刺绣等11项自治区级非物质文化遗产。随着电力的有力驱动，传统技艺焕发新生机。杨国 权在老巷子创办剪纸工坊，学习装裱技术，引进装裱机、切角机等电动设备。"机械替代手工装裱，不 仅快捷省事，而且装裱出来的作品精细美观，全国各地的游客爱不释手。"杨国权介绍道。2024年，他 的剪纸作品销量突破300幅，结合农家乐经营，年收入超过15万元。可靠的电力保障，实现传统手艺向 机械化转型，生产效率和产品质量大幅提升。 在助力非遗项目高质量发展中，该公司制定"非遗+文旅"个性化服务方案，定期维护老巷子、上梁老 街、魏氏砖雕等非遗点的供电设施，对杨家店村33家民宿实施电气化改造，实现住宿、餐饮、制冷、采 暖等全流程电能覆盖，为当地旅游接待、非遗项目展示、文旅产品输出提供可靠电力保障。 检查民宿用电情况。 咸国平 摄 下一步，该公司将积极拓展电能替 ...

央广网北京11月24日消息（记者孙鲁晋）据中央广播电视总台中国之声《新闻和报纸摘要》报 道，"十四五"期间，我国非遗保护成果突出，机制更加完善，实践更加生动，传承队伍更加壮大，非遗 正日益融入当代生活，展现出助力经济社会发展的广阔前景。 走进河南许昌戏剧非遗工坊，敞亮的空间里，十多位工匠正专注制作一批戏靴。经工坊改良的武生 快靴，深受全国戏曲院团青睐。 卢映川：全国已经有100余所高校设立了非遗保护本科专业和相关研究方向，200余所高校积极参与 中国非遗传承人研修培训计划，超过10万名非遗传承人走进大学课堂，在中小学也培养出了一大批"小 小非遗传承人"。非遗传承越来越年轻化、生活化、时尚化。 "十四五"期间，我国列入联合国教科文组织非遗名录名册项目达到44项，数量居世界第一。14个国 家级文化生态保护实验区通过验收，国家级、省级文化生态保护区达到276个。中国非遗馆及浙江、广 东、新疆等9个省级非遗馆开放运营，累计对2290名国家级非遗代表性传承人开展记录。 "十四五"期间，非遗服务经济社会发展作用更加彰显。各地建设1.29万余家非遗工坊，其中包括 693个脱贫县、135个国家乡村振兴重点帮扶县，带动120万 ...

12年前，在云南大理喜洲镇周城村84号老院，张翰敏创办"蓝续"品牌，名字藏着她的初心："蓝是苍山洱海的底色，是扎染的魂；续是手艺、生活 与文化的可持续。" 作者：丁怡全 杨雨 摄制：罗晓川 画面来源：云南省大理市融媒体中心 新华社音视频部制作 白族扎染技艺遵循古法，但从古法扎染技艺中走出来的张翰敏，走出了一条不一样的非遗传承之路。在技法上，她尝试将传统非遗和现代美学结 合起来，开发了滇西北的植物色卡，让白族扎染有更多更美的呈现方式；在产品上，结合时尚和艺术的设计，让扎染产品门类更丰富，走进更多 年轻人的世界。 张翰敏带着扎染技艺，一次次跨越山海，从英国、泰国到阿联酋、德国、芬兰，10余场国际艺术展览中，都有白族扎染静谧而有力的表达，不仅 让扎染作品被世界看见，更让中国匠人技艺的能见度持续提升。 秉持"LOCAL+GLOBAL"理念，张翰敏在喜洲田边筹建蓝续扎染艺术馆，打造"扎染+艺术+设计"的创新空间，计划邀请全球艺术家共创。"扎染承 载的东方智慧，值得被世界看见。"这是她的初心，更是她的行动。 ...

Core Points - The article highlights the various community activities organized by the New Era Civilization Practice Centers in Shaanxi Province, emphasizing patriotism and community spirit through cultural events [1][2][3] - Shaanxi has been actively exploring the "New Era Civilization Practice Center +" model, integrating various cultural and educational initiatives to enhance community engagement and promote traditional culture [1][5][6] Group 1: Community Activities - Numerous themed activities have been organized across Shaanxi, such as "I Take Photos with the National Flag" and performances for the elderly, showcasing a strong sense of patriotism and community bonding [1][2] - The "New Farmers" lecture group conducts organized sessions in rural areas, bringing theoretical education directly to the community, which has been well-received [3][4] Group 2: Cultural Heritage and Education - The article discusses the integration of traditional cultural practices into community activities, such as the "I Spend the Festival at the Civilization Practice Center" series, which revitalizes traditional culture [5][6] - The establishment of the Shaanxi New Era Civilization Practice Research Center at Xi'an Jiaotong University aims to enhance the collaboration between higher education institutions and community practice centers, promoting effective theoretical education [3][4] Group 3: Rural Revitalization - The "Civilization Practice I Act" initiative aims to foster cultural revitalization in rural areas through various artistic performances and community service activities [7][8] - The integration of civilization practices with rural revitalization efforts has led to improved community engagement and the promotion of moral values among residents [9]

山东"新"青年激活乡村振兴"一池春水" 中新网日照11月21日电 (陈宛婷)近年来，山东多地立足本土资源，以青年为中坚力量，通过数字赋能、 非遗传承、科技兴农、艺术赋能等多元路径，推动传统产业升级与新兴业态融合，书写"产业兴、乡村 美、农民富"的乡村振兴答卷。 近日，记者跟随2025年第二期"青春当先开新局"融媒采风活动走进淄博、潍坊、日照三市，探索新经济 组织、新社会组织、新就业群体中的"新"青年在数字经济、国潮文创等新业态中的独特视角与创意实 践。 在淄博玺丰数字科技有限公司的直播间里，"95后"宝妈孙泽敏热情地向网友介绍自家纯干无水的牛肉产 品，成为乡村灵活就业的一道风景线。她告诉记者，自己接受过免费的电商培训，从一开始的羞涩逐渐 变自信。目前，直播两小时的营业额达1.5万元(人民币，下同)至2万元，收入远超传统线下销售模式。 "我想让乡村振兴搭上电商这辆'快车'，把更多淄博好品带出去。"上述公司的商务主理人孙媛璐介绍， 该公司以"理论+实战"的实操式培训为核心，打造全产业链服务体系，不仅为学员免费提供直播技术指 导，更搭建云仓、冷库降低企业运输成本，助力淄博老字号走向全国。 同时，该公司的穿戴甲项目还 ...

近日，由商务部发起组织并评选的《中华老字号年度发展报告2025》与《中华老字号守正创新案例集》 正式发布。湖南梦洁家纺股份有限公司凭借在守正创新方面的卓越实践与突出成果，成功入选"中华老 字号守正创新十大案例"，成为唯一获此殊荣的家纺行业上市公司。 业内观点指出，上述红色基因与传统非遗文化赋能等方式，可有效强化梦洁品牌价值与溢价能力，精准 触达高净值消费群体，助力公司在高端床上用品赛道巩固竞争壁垒，以高附加值、高毛利产品加速优化 营收结构。 此次斩获国家级荣誉，不仅是对梦洁股份践行高端化战略的认可，更进一步彰显了梦洁股份以文化赋能 提升品牌价值、以智能制造强化产能优势、以高端原料构筑品质壁垒、以渠道创新开拓全球市场的独特 增长逻辑，有助于夯实经营基础、提升终端竞争力，为上市公司业绩增长提供更多有效支撑。 文化赋能"中华老字号"，高端产品优化营收结构 作为一家创立至今超过69年的家纺龙头企业，梦洁股份在守正创新中不断实现品牌价值的重塑与提升。 近年，公司聚焦高端床上用品战略，将传统中式文化与科学技术结合发展，致力擦亮老字号金招牌，让 老字号焕发新活力，已实现连续16年高端床上用品全国销量第一。 为更好地向消费者 ...

本次活动面向苏州各县级市（区）及市直属团组织。初赛阶段，选手提供1分钟视频自我介绍和宣 讲主题文稿。报名获得积极响应，共收到100多件作品，宣讲主题涵盖乡村振兴、科技创新、非遗传承 等方面。在视频中，选手们进行了精彩的宣讲主题推介。在评审环节，评委围绕宣讲内容、语言表达等 方面认真审核、深入讨论，最终评选出一批高质量作品。 11月17日，由苏州市委宣传部与苏州团市委共同组织开展的第二届"青春苏州说"选拔赛初评活动举 行。 第二届"青春苏州说"选拔赛于今年10月启动，以"青春为中国式现代化挺膺担当"为主题，旨在引导 广大青年用"青言青语"阐释理论，用"身边小事"折射"时代大义"，选拔一批懂理论、会宣讲的青年，加 强基层理论队伍建设。 第二届"青春苏州说"选拔赛决赛将于12月举行。评审专家根据选手现场综合表现打分。优秀选手将 入选市理论宣讲"青苗"培育行动计划，获聘"青苗"青年讲师。 ...

Core Viewpoint - The article highlights the efforts of young artisans in Anhui Province to preserve and innovate traditional crafts, emphasizing the importance of cultural heritage and its relevance in contemporary society [3][4][7]. Group 1: Liu Yang's Contributions - Liu Yang, a representative inheritor of traditional paper-cutting and embroidery, integrates local cultural elements into her creations, such as the zodiac-themed needle-inserted sachets, which were selected for the "Eastern Craft Gift" at the 2025 China Farmers' Harvest Festival [4]. - She emphasizes the emotional connection to her craft, recalling a touching moment with an elderly customer who wanted to buy traditional tiger-head shoes for his great-grandson, highlighting the role of crafts in preserving cultural identity [4]. - Liu Yang also creates modern cultural products like trendy bags and accessories that appeal to younger consumers, showcasing her adaptability and innovation in traditional crafts [4][5]. Group 2: Jiang Shouyun's Journey - Jiang Shouyun, a post-90s rural teacher and inheritor of the traditional paper art, returned to his hometown to promote local culture through education and art [5]. - He established a dedicated workspace for teaching and creating paper art, which has evolved significantly since its inception, leading to recognition of his work on international platforms [5][6]. - Jiang incorporates various subjects into his art, such as mathematics and literature, to create culturally rich thematic works, fostering a deeper connection between students and their heritage [6]. Group 3: Zhao Yahan's Innovative Approach - Zhao Yahan, a young inheritor of stone carving, explores the complexities of traditional techniques while striving to make the craft more accessible and relevant to modern audiences [7]. - She actively participates in community initiatives to promote stone carving, collaborating with local organizations to enhance awareness and appreciation of this art form [7][8]. - Zhao aims to create practical and interactive pieces that resonate with younger generations, such as accessories for traditional clothing and therapeutic art pieces, thereby bridging the gap between heritage and contemporary lifestyle [8].

Core Viewpoint - The article highlights the revival and innovation of traditional crafts in Yongkang, particularly focusing on the preservation and modernization of intangible cultural heritage such as tin sculpture and copper art, which are being integrated with contemporary technology and market demands to enhance their relevance and appeal [6][10][17]. Group 1: Traditional Craft Revival - Yongkang is known as the "City of Hardware" and has 110 representative projects of intangible cultural heritage, but traditional crafts have drifted away from daily life over time [6][7]. - The eighth China International Import Expo showcased national intangible cultural heritage, allowing traditional crafts to engage with global markets [6][10]. - The local government emphasizes cultural prosperity as part of rural revitalization, promoting active protection and innovative transmission of traditional crafts [6][17]. Group 2: Technological Integration - The tin sculpture craft, despite its historical significance, faced challenges due to modern industrial materials and high raw material costs [7][8]. - A "gene bank" for tin sculpture has been established, collecting over 10 TB of data to preserve and innovate the craft [8][9]. - The introduction of VR experiences and AI-generated designs has attracted significant public interest, with over 30,000 visitors during a holiday period [9][10]. Group 3: Market Expansion and Economic Impact - The combination of traditional craftsmanship with modern technology has led to increased production efficiency while maintaining the quality of hand-crafted items [10][11]. - Yongkang's tin sculptures have become popular souvenirs and cultural products, expanding their market presence [10][15]. - In the first three quarters of the year, 31 intangible cultural heritage workshops in Yongkang generated over 4.3 billion yuan in sales, creating employment for over 10,600 people [17]. Group 4: Innovative Transmission and Youth Involvement - Younger generations are actively participating in the innovation and transmission of traditional crafts, integrating modern elements into their designs [14][15]. - Workshops are being established to attract tourists and educate them about traditional crafts, significantly boosting local economies [17]. - The local government supports these initiatives through funding and training programs, fostering a new wave of artisans [17].

Core Insights - The collaboration between Xiaomi and Zibo Liuli has brought traditional craftsmanship into modern technology, allowing ancient art to reach a wider audience through smartphone screens [1] - The rise of micro-dramas as a new medium for promoting Zibo Liuli culture has been significant, with the series "Liuli Qiyuan" achieving high viewership shortly after its release [2] - The integration of technology and traditional art forms is seen as a pathway for cultural preservation and innovation, appealing to younger generations [3] Group 1: Collaboration and Cultural Integration - The "Liuli" art exhibition in Zibo showcases the fusion of traditional craftsmanship with modern design, featuring works that reflect Confucian culture and natural symbols [1] - Xiaomi's partnership aims to make intangible cultural heritage more accessible, transforming smartphone screens into platforms for cultural appreciation [1] Group 2: Micro-Dramas and Audience Engagement - The micro-drama "Liuli Qiyuan" has gained significant popularity, entering the top four of the drama rankings shortly after its premiere, indicating a successful strategy for cultural dissemination [2] - The production involved extensive research and collaboration with over 50 artisans to ensure authenticity, enhancing the narrative's connection to traditional craftsmanship [2] Group 3: Future Directions and Youth Engagement - Young artisans like Sun Qiye are exploring contemporary aesthetics in their work, bridging the gap between traditional art and modern tastes, thus attracting a younger audience [2] - The Zibo Liuli Museum is committed to exploring diverse integration paths for intangible cultural heritage, including technology and tourism, to enhance the cultural landscape of Shandong [3]