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情趣内衣做成“土特产”,这个小县城年入30亿,揭开了性感的秘密?
3 6 Ke· 2025-08-01 08:03
Core Insights - The article highlights the emergence of Guanyun County in Jiangsu as a major hub for the production of lingerie, particularly sexy lingerie, accounting for over 60% of China's market share in this sector [1][4] - The county has transformed its economy through the development of a complete supply chain for lingerie, leading to significant job creation and income growth for local residents [2][11] Industry Overview - Guanyun County produces 60-70% of China's sexy lingerie, with over 500 manufacturers and more than 3,000 online stores, generating annual sales exceeding 30 billion yuan [4][5] - The global market for lingerie is projected to grow at a compound annual growth rate of 8%, potentially reaching a value of $51 billion by 2028 [5] Economic Impact - The local economy has shifted from traditional agriculture to a thriving lingerie industry, providing employment for over 20,000 people with an average monthly income exceeding 5,000 yuan [11] - The success of the lingerie industry has led to the emergence of local entrepreneurs, such as Lei Congrui, who have significantly contributed to the sector's growth [6][8] Challenges and Future Prospects - Despite its success, Guanyun faces increasing competition from other regions, prompting local authorities to invest in automation and innovation to maintain its competitive edge [11] - The county plans to develop a "Clothing Specialty Town" with an investment of 3.25 billion yuan to enhance production capabilities and introduce new product lines [11]