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京东618最后28小时“大放价” 服装、美妆、运动户外等品类官方立减15%
Zhong Jin Zai Xian· 2025-06-17 04:58
Core Insights - JD.com is launching a final promotional push for its 618 shopping festival, offering significant discounts across various categories including fashion and beauty products [1][11] - The promotion features well-known brands such as Hélène, Adidas, and Coach, with discounts reaching up to 70% on select items [1][10] Fashion and Beauty Promotions - JD.com is offering a variety of fashion items with discounts, including men's cotton T-shirts and women's elegant dresses, with prices as low as 299 yuan after discounts [3] - Beauty products are also heavily discounted, with offers such as 1,270 yuan for Clarins Double Serum and additional gifts with purchases [5] Sports and Outdoor Equipment - The promotion includes sportswear and outdoor gear, with items like upgraded outdoor shoes priced at 438.12 yuan and running machines available for 2,449 yuan after discounts [6] - Cycling enthusiasts can find entry-level road bikes priced as low as 1,289.9 yuan [6] Jewelry and Luxury Goods - Discounts on jewelry and luxury items are notable, with gold jewelry available at 30% off and luxury bags priced at approximately 1,688 yuan [10] - The promotion also includes luxury watches with financing options and significant savings on travel accessories [10] Overall Promotion Strategy - JD.com is implementing a comprehensive promotional strategy with over 12 types of subsidies, including daily subsidies of up to 6,180 yuan per person [11] - The campaign emphasizes urgency, encouraging consumers to take advantage of the last hours of the sale before it ends [11]
AI技术加持深度融入产品场景 沪市消费零售公司“年中大促季”各有“秀场”
Zheng Quan Ri Bao Wang· 2025-05-28 12:18
上海豫园旅游商城(集团)股份有限公司在数字化、AI创新方面也有新成果。"公司搭建AIGC中台,珠宝 产业应用AI算法在商品管理上实现30%的效率提升;在表业板块,尝试使用AI技术提高经营效率,推出 多款满足不同消费者需求的女表。"公司相关负责人表示。 今年,AI+正成为各平台"年中大促季"助力企业的"王牌",直接推动了消费零售业拥抱"新质"的进程。 本报讯(记者毛艺融)今年的年中大促,AI+成为了捕捉流量的最有效"密码"。一批沪市消费零售公司展 现出人工智能(AI)助力下的"科技底气"和"实战能力",将年中消费旺季变成了技术加持下的各家"秀 场"。 一方面,企业借助AI技术,在消费者洞察、人群圈选等环节实现效率提升;另一方面,"人工智能+消 费"的场景不断迭代,产品推陈出新,AI正助力企业探索消费零售业的数智化发展方向。 提升消费零售"新质"含量 推动AI同消费、零售的融合,是今年"年中大促"的最热词汇。"公司加速推进人工智能技术在业务流程 中的应用",上海百联集团股份有限公司(以下简称"百联股份(600827)")相关人士表示,例如,近期公 司旗下的百联西郊上线AI精准客流系统进行全场覆盖,实现对全流程、全 ...
5月13日京东服饰美妆心动购物季全面开启 每满200减30、现货开卖不用等
Sou Hu Wang· 2025-05-13 03:01
520将至,挑选一份让TA心动的礼物,传递真挚爱意吧。5月13日,京东服饰美妆心动购物季全面开启,携手 赫莲娜、阿玛尼、浪琴、SK-II、兰蔻、周大生等国内外大牌,带来美妆护肤、黄金珠宝、奢品、钟表眼 镜等全品类浪漫好物,现货开卖不用等。活动期间,在京东APP搜索"礼上加礼"进入会场,不仅可享跨店每 满200减30、送礼专享85折、购物卡充500得520等多种优惠,更有买礼物加赠鲜花、电影票、金贴、口红 礼盒、丝巾等惊喜礼,让爱意双倍抵达。 今年京东服饰美妆心动购物季特别推出"礼上加礼",覆盖赫莲娜、YSL、雅诗兰黛、PRADA、祖玛珑、 周大生等海量国内外大牌,买精华送黄金金片、买香水礼盒送鲜花、买水乳套装送丝巾等超值组合随心 选,5月15日起更有买美妆爆款礼盒加赠钻石吊坠,每晚8点限量抢。 这个520,一起解锁浪漫心意。打开京东APP搜索"礼上加礼"直达京东服饰美妆心动购物季会场,现货开卖 不用等,还可享受每满200减30、礼上加礼、送礼专享85折等多种优惠,为TA送上心意之礼! 腕表既能彰显时尚品位,又能定格重要时刻,让每个节日都更有仪式感。送爱人一款赵丽颖同款浪琴心月 系列月相女表,轻松拿捏优雅气质; ...