Workflow
宁武莜麦
icon
Search documents
促进民营经济高质量发展 | 宁武莜麦产品打入东亚高端市场
Sou Hu Cai Jing· 2025-06-24 02:16
Core Insights - Shanxi Tianchi Agricultural Development Co., Ltd. has successfully exported 100 kilograms of oat flour to Japan, marking a significant step for the Ningwu oat industry in entering the high-end East Asian market [1] - The company has made substantial progress in product development and marketing, establishing a robust online and offline sales network [2] - The company aims to enhance its production capacity and ensure product quality through investments and collaborations with research institutions [2][3] Group 1: Product Development - The Ningwu county has leveraged its unique geographical conditions and innovative processing techniques to enhance the nutritional value and marketability of oats [1] - The company achieved a technological breakthrough in January 2025, successfully producing noodles and steamed buns from oat flour, which gained recognition in both domestic and international markets [1] - The company has partnered with the Chinese Academy of Agricultural Sciences to improve oat yield and quality through the cultivation of superior varieties [2] Group 2: Marketing and Sales - The company has actively participated in various exhibitions and promotional activities, including a successful sales event on May 24 that resulted in 120,000 orders [2] - Collaborations with well-known chain enterprises and online brands have been established to enhance product solutions and sales strategies [2] - The company has invested over 10 million yuan in upgrading its production line to meet increasing market demand [2] Group 3: Company Overview - Established in January 2018, Shanxi Tianchi Agricultural Development Co., Ltd. has developed into a comprehensive organic whole grain health industry chain enterprise, with an annual processing capacity of 15,000 tons [3] - The company is focused on integrating the upstream and downstream industry chains and increasing investment in research and development to build a nationally recognized brand [3]