Core Insights - The upcoming Mid-Autumn Festival and National Day are driving a significant increase in the trend of "celebrating at home," with more consumers opting for home gatherings and dining experiences [1] - The demand for hot pot and barbecue ingredients is expected to see a substantial month-on-month sales growth, indicating a booming market for home consumption during the holidays [1] Group 1: Consumer Trends - There is a notable shift towards home dining experiences, with consumers favoring convenient and social meal options like hot pot and barbecue [1] - The sales of hot pot and barbecue-related products on platforms like Jingxi have surged, with expectations of several-fold increases in sales volume [1] Group 2: Supply Chain and Product Offerings - Jingxi is enhancing its supply chain for hot pot and barbecue ingredients by focusing on quality and professional sourcing, leveraging a "direct sourcing + factory connection" model [1][2] - The company collaborates with key fresh food production areas to provide consumers with high-quality ingredients at competitive prices, addressing common supply chain pain points [2] Group 3: Product Innovation - There is a trend towards diversification and health-conscious options in hot pot products, with Jingxi offering a variety of flavors beyond traditional spicy options [4] - New product offerings include self-heating hot pots and customizable barbecue kits that cater to individual preferences and enhance the home dining experience [5][7] Group 4: Beverage Pairings - Jingxi is expanding its beverage offerings to complement home dining, including a range of beers and fruit drinks that cater to diverse consumer tastes [8][10] - The focus on health-oriented beverages aligns with the growing trend of healthier consumption choices among consumers [10] Group 5: Kitchen Appliances - The rise of the "home economy" has led to increased demand for affordable and convenient kitchen appliances, with Jingxi introducing various high-cost performance small appliances for home cooking [11] - Products like electric hot pots and air fryers are designed to meet consumer needs for efficiency, health, and space-saving solutions in the kitchen [11][13] Group 6: Future Outlook - Jingxi aims to deepen collaborations with production areas and enhance its product selection and services to support consumers in achieving a higher quality of life during holiday celebrations [13] - The company's strategy focuses on providing a comprehensive solution from ingredients to kitchen tools, ensuring a satisfying and affordable shopping experience for consumers [13]