像王女士一样面对高额治疗费用的养宠人不在少数。记者采访了解到，宠物治疗费用高，是宠物治疗设备投入高，利用率低， 再加上宠物专用药大多依赖进口，且无医保集采价格等原因造成。为降低家庭经济负担，越来越多的人希望给宠物上一份保险，尤 其是年轻群体，投保意愿更加强烈。 央视网消息：近年来，养宠物成为越来越多人的选择，宠物经济展现出蓬勃活力。随着宠物消费市场规模持续扩大和宠物在家 庭中角色的转变，为宠物配置一份健康保障成为不少养宠人的选择。 山东烟台市民 王璐茹：我们家猫有一次感冒了，上吐下泻，然后去宠物医院做了检查，说是肠胃炎，需要打三天的针。前前 后后，我们一共花了1000多元。 据了解，目前我国宠物保险市场主要险种包括宠物医疗险、宠物意外险和宠物责任险，主要覆盖常见宠物传染病、肠胃病、皮 肤感染，骨折、烧伤烫伤等多种情况，养宠家庭每年保费从数百元到千余元不等，覆盖全国上万家定点宠物医院，投保渠道以线上 为主。 目前，中国宠物保险市场正在快速扩张，多家保险公司都将宠物险作为新的增长点。某平台宠物保险数据显示：2025年共理赔 超过200万次案件。最新发布的《2026年中国宠物行业白皮书(消费报告)》显示，2025年 ...

Core Viewpoint - The increasing trend of pet insurance in China is driven by rising pet medical costs and changing pet ownership attitudes, with a significant market growth potential observed in recent years [2][3][4]. Group 1: Market Trends - The pet ownership penetration rate in China reached 22% in 2023, with the number of urban pets (dogs and cats) expected to exceed 120 million by 2024, reflecting a 2.1% increase from 2023 [2]. - The pet insurance market has seen a compound annual growth rate of 96.33% from 2016 to 2022, with a projected 129.5% year-on-year growth in total premium volume for 2024 [3]. Group 2: Insurance Products - Various types of pet insurance are available, including medical insurance, liability insurance, and accident insurance, with over 20 medical insurance products primarily targeting cats and dogs [2][3]. - Medical insurance premiums typically range from hundreds to thousands of yuan, with coverage amounts from several thousand to tens of thousands of yuan [3]. Group 3: Consumer Experiences - Many pet owners report that insurance helps alleviate the financial burden of pet medical expenses, with some experiencing quick claims processing [2][4]. - However, there are concerns regarding misleading sales practices, complex policy details, and inconsistent service quality, leading to potential dissatisfaction among consumers [4][5]. Group 4: Claims and Challenges - A significant number of complaints regarding pet insurance focus on claim difficulties, with over 1,400 complaints recorded in recent months related to claims processing [5][6]. - Issues such as unclear policy terms, long claim processes, and the rejection of claims for certain treatments are prevalent, indicating a need for improved transparency and service [5][6]. Group 5: Recommendations for Improvement - Industry experts suggest enhancing the regulatory framework for pet medical practices and establishing a pet medical information sharing platform to improve claim assessment accuracy [7]. - The use of advanced technologies like biometric identification and big data analytics is recommended to streamline the insurance process and enhance risk evaluation [7][8].

Core Insights - The pet insurance market is experiencing rapid growth, with some companies reporting premium growth rates exceeding 100% in the past two years, driven by the increasing willingness of pet owners to invest in their pets' health [1][6] - Despite the growth potential, the industry faces significant challenges, including high claims costs for insurers and dissatisfaction among consumers regarding policy limitations and low payouts [1][7][8] - The need for a standardized regulatory framework in the pet insurance industry is urgent, as current issues stem from the lack of regulation in the pet medical market and inadequate product design [1][12] Industry Overview - The pet economy is booming, with the number of pet dogs and cats in China expected to exceed 120 million by 2024, and the urban pet consumption market projected to surpass 300 billion yuan [2] - The average medical expenses for pet owners have increased, with average costs for treating dogs and cats reported at 2,786 yuan and 2,390 yuan respectively in 2023, up from 2,460 yuan and 2,287 yuan in 2022 [3] Market Dynamics - The pet insurance market in China has grown from 210 million yuan in 2017 to 3.37 billion yuan in 2021, with a compound annual growth rate of 100.4% [6] - Despite high growth rates, the penetration rate of pet insurance in China remains below 1%, indicating significant room for expansion compared to countries like Sweden and Japan, where penetration rates are approximately 40% and 10% respectively [6] Consumer and Insurer Perspectives - Consumers express dissatisfaction with pet insurance due to perceived limitations and low compensation, with complaints about inadequate payouts being common [7][8] - Insurers report high claims costs, with some companies operating at a loss, attributing this to the high cost of claims and the prevalence of fraud in the industry [8][9] Regulatory and Standardization Efforts - There is a growing recognition of the need for a collaborative approach to establish a regulatory framework for the pet insurance industry, involving insurance platforms, veterinary hospitals, and academic institutions [12] - Efforts are underway to create standardized medical practices and insurance product designs to improve transparency and reduce costs for consumers [12][13]