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2026湖南元旦消费460.30亿元,长沙成核心增长引擎!
Xin Lang Cai Jing· 2026-01-03 14:04
Group 1 - The core consumption market in Hunan experienced significant growth, with total consumption reaching 460.30 billion yuan from December 31, 2025, to January 2, 2026, marking a year-on-year increase of 24.27% [1] - Product consumption accounted for 217.11 billion yuan, growing by 16.03%, while service consumption reached 243.19 billion yuan, increasing by 32.69% [1] - Changsha emerged as a key driver of consumption growth in the province, supported by diverse policies and unique scenarios [1] Group 2 - Various consumption promotion activities were launched, including "Hui Gou Xiang Che" and old-for-new home appliance exchanges, leading to 12.48 million orders and sales of 5.16 billion yuan from January 1 to 2 [1] - The "Fu Man Xing Cheng" shopping festival in Changsha allocated 10 million yuan in vouchers, generating over 30 million yuan in discounts across four major platforms [1] - Retail sales in Changsha's monitored enterprises reached 124.20 million yuan on January 1, a 42.43% increase compared to the previous year, significantly surpassing the provincial average [1] Group 3 - Innovative consumption scenarios, such as the "Super League Ticket Root Economy," integrated sports events with local commerce, offering exclusive discounts at over 120 merchants [2] - Various cultural and entertainment events, including New Year's Eve concerts and balloon releases, attracted a large number of young consumers, enhancing the city's festive atmosphere [2] - The provincial market saw a balanced supply of essential goods, with stable prices across 11 categories, supported by local governments distributing consumer vouchers to stimulate demand [2]