Core Insights - The "21st China Household Appliance Innovation Achievement Promotion" event was successfully held during the IFA 2025 in Berlin, where the Rongsheng brand was awarded the "Annual Technology Innovation Achievement" for its "WILL Natural Fresh-keeping Technology" [1][4] Group 1: Technology Innovation - Rongsheng's WILL Natural Fresh-keeping Technology integrates three core elements: light, water, and ions, transforming the traditional passive preservation method into an active fresh-keeping approach [4] - The technology simulates a natural ecological environment within the refrigerator, creating a mini "fruit and vegetable growth garden" that maintains or even enhances the nutritional value of stored ingredients [4] - The core breakthroughs of this technology are based on three systems: - The SUPL four-season multi-frequency light system promotes photosynthesis in fruits and vegetables, increasing the content of vitamins and chlorophyll [4] - The smart dynamic water mist system maintains 70% humidity, effectively delaying moisture loss and preserving the texture of fruits and vegetables [4] - The AI negative ion high-energy sterilization and deodorization system releases a high concentration of negative ions, achieving multiple health and quality benefits for stored food [4] Group 2: Market Performance - In the first half of 2025, six models of Rongsheng refrigerators, including the Rongsheng 560 WILL refrigerator, ranked among the top ten in industry sales, demonstrating strong market appeal and consumer recognition [4]