Core Viewpoint - The development of the "Yellow River·Rice Town Bay" brand in Jiyang District exemplifies the integration of agriculture, culture, and tourism, aiming for high-quality development and enhancing the city's image [1][2][6]. Group 1: Brand Development - Jiyang District is leveraging its unique cultural resources, such as Yellow River culture and farming culture, to enhance the "Yellow River·Rice Town Bay" brand, thereby increasing its recognition [2]. - The "Yellow River·Rice Town Bay" area features a 12-kilometer ecological corridor along the Yellow River, connecting three distinctive groups and creating seasonal experiences that promote rural revitalization [2][6]. - The district has successfully launched various tourism initiatives, including the "Taste the Seasons, Enjoy Jiyang" regional tourism brand, showcasing the integration of agriculture and tourism [2][3]. Group 2: Cultural Initiatives - Jiyang District emphasizes cultural development as the core of rural revitalization, launching educational tourism programs and establishing multiple research bases to attract students [4]. - Each village within the "Yellow River·Rice Town Bay" area has developed its own cultural identity, contributing to local tourism and economic growth [4][6]. - The district has implemented various cultural activities and projects to promote social values and community engagement, enhancing the overall cultural landscape [5]. Group 3: Economic Growth - The integration of agriculture, culture, and tourism has significantly boosted economic growth, with local industries experiencing substantial development and job creation [6][7]. - Jiyang District has organized numerous festivals and events, attracting over 1.2 million visitors and generating more than 500 million yuan in local consumption [6][7]. - The district's agricultural sector, particularly in specialty crops like Renfeng watermelon and Quti cucumber, has seen a production value exceeding 4 billion yuan, contributing to the overall economic vitality [7].

据了解，豪赛良种羊养殖公司在2018年培育出富硒羊肉，之后富硒羊肉得到了社会的认可。在看好市场 发展前景的情况下，位于仁风镇的山东豪赛食品有限公司富硒羊肉屠宰车间正式投产。"这个车间的投 产是保障食品安全的关键一步。"该公司总经理付申围介绍，全新的车间采用智能化屠宰技术，建立了 全程可追溯体系，严格按照国家食品安全最高标准运行。 伴随着豪赛的发展模式的发展，济阳富硒畜牧业实现"三产融合"。具体来看，在养殖端，依靠专家团队 的技术支持，通过"公司+农户"的合作方式，推动当地肉羊养殖走向标准化、富硒化；加工环节，智能 化屠宰车间与冷链物流的完善，为羊肉深加工产品开发奠定基础；销售端，整合屠宰检疫、冷链配套、 品牌销售等环节，打造富硒羊肉品牌。 目前，该镇富硒行业发展正迭代升级。位于该镇的豪赛富硒羊肉在2018年将该地的富硒产业引入养殖 业。目前，更是将羊肉加工和销售提上日程，正式将富硒做成"三产融合"。 在11日举行的富硒技术培训仪式现场，山东省农科院羊产业体系首席专家、富硒技术权威专家以及省市 区多部门专家齐聚一堂，围绕肉羊疫病防治、富硒精准饲养、政策红利解读等内容展开授课。"这次培 训太实用了，不仅学到了科学 ...