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“红色铸魂周”游学启动仪式在惠州举行
1月9日,"粤游学·暖冬知行季——2026'寒假游学到广东'"五大主题游学周之"红色铸魂周"游学启动仪式 在惠州市东江纵队纪念馆举行。作为五大主题研学周的第一个主题研学周,活动带领一众中学生走近广 东本土的革命记忆。 在"红色铸魂周"游学启动仪式活动现场,学生们在东江纵队纪念馆聆听东江纵队历史事迹,并沿途寻找 东纵路知识标识,了解东江纵队行军路径的艰难险阻。他们通过欣赏历史长廊画作,观察与寻找艺术里 的党史故事。 活动主办方表示,"红色铸魂周"旨在打造沉浸式革命历史游学体验,将红色教育深度融入旅游产品,让 学生们深入理解革命历史,传承红色精神。红色游学不仅以游促学,也有助于激活文旅消费。"近年 来,广东省持续推出了羊城印记·红色研学、湾区赤子心侨乡抗战与复兴之路、湛江军事文化博览园等 红色铸魂类特色研学旅游产品。在广东这片澎湃着改革精神与英雄热血的土地上,红色游学是一条连接 峥嵘岁月与新时代的生动纽带"。 据了解,除"红色铸魂周"外,五大主题游学周还包括"科创实践周""产业认知周""文化浸润周"和"博物馆 游学周",将于今年寒假时段依次上演,串联起广东优质的科创、产业、文化与博物馆资源。"每周一主 题"的安排 ...
宜兴丁蜀:生态蝶变引育“它经济”发展新引擎
Xin Hua Ri Bao· 2025-12-10 21:56
不久前,宜兴市丁蜀镇莲花荡"遛遛岛"正式揭开面纱。这座专为市民打造的梦幻小岛,以"宠物友好"为 特色,已成为好友欢聚、宠物撒欢的户外露营天堂,更为小镇抢占"它经济"赛道开辟了新窗口。 如今的莲花荡,如蓝宝石般镶嵌在宜兴丁蜀镇的大地上。田野与村落相拥,如诗如画,鱼嬉草动,游过 的影子,是未写完的生态之诗。 "以前这里可不是这样,那时周围都是围网养殖、鱼塘和养殖场。多年前这里还没有路,全是烂泥塘, 下雨天到田里干活都是踩着泥浆过去,周围猪舍连片,环境脏乱不堪。"说起以前的莲花荡,周边农民 都有着这样的印象。莲花荡地处国考入湖河道乌溪港上游,距太湖直线距离不足3公里,曾因畜禽养 殖、围网养殖等问题,面临"环境脏乱不堪、猪舍连片"的困境,成为影响太湖水质的"隐患点"。 为切实解决群众"房前屋后"的突出生态环境问题,丁蜀镇在莲花荡先后实施了畜禽养殖整治、围网养殖 拆除及渔船集中整治、农业面源污染治理、秸秆的资源化利用、小流域整治等五大专项工程。同时,流 转核心区域千亩农田打造成生态农场,以实际行动回应群众沉甸甸的幸福期盼。 今年,丁蜀镇又投入4200万元建设乌溪港流域莲花荡生态缓冲区,通过692亩生态涵养区的水生动植物 ...
“研学不是出版业的跨界远征!”全国出版研学实践教育联盟齐聚,共探破圈之道
Yang Zi Wan Bao Wang· 2025-11-24 15:15
Core Insights - The article emphasizes the transformation of the publishing industry through the integration of research and learning, highlighting the importance of knowledge value in educational contexts [1] Group 1: Publishing Industry Transformation - Nanjing Normal University Press has focused on youth cultural dissemination and research practice, launching popular titles such as "Chinese Culture in Intangible Heritage" and "Chinese Culture Picture Books" [2] - The press is expanding its offline research and learning initiatives, which have become a new highlight in its transformation strategy [2] - The establishment of the National Publishing Research Practice Education Alliance aims to systematically inject quality publishing, cultural, and media resources into the research field [2] Group 2: Collaborative Efforts and Innovations - Experts from various sectors discussed industry trends, emphasizing the need for collaboration among publishing, media, and technology to innovate in youth research practices [3] - The alliance encourages resource sharing and efficient industry collaboration to enhance educational offerings [3] - Publishers are urged to think beyond traditional publishing to tap into the economic and social benefits of youth research projects [3][4] Group 3: Future Directions and Digital Integration - The integration of digital technologies and AI is expected to reshape publishing content, allowing for deeper engagement with diverse user needs [6] - Companies are encouraged to explore new business models and educational ecosystems that combine publishing with digital platforms [5][6] - The focus on creating enriching educational experiences through innovative content and collaborative efforts is seen as essential for future growth [5][6]
北京平谷打造“京郊研学第一镇”
Zhong Guo Jing Ji Wang· 2025-10-17 05:11
Group 1 - The event "Pinggu and Zishan Valley Talent Coffee Day" was held in Pinggu District, Beijing, where the "Yuzi·Shangu" research brand was launched, aiming to create a dual integration of "red spirit + green ecology" with five core curriculum systems [1] - The brand leverages the rich red culture and superior ecological resources of Shandongzhuang Town in Pinggu District to provide high-quality immersive and interdisciplinary research experiences for young people [1] - The project centers around the Honggu Party Education Base and the JD Grand Canyon Scenic Area, connecting unique points like the Butterfly Ecological Art Museum to form a new ecology of education through "all-domain resource education" [1] Group 2 - The "Yuzi·Shangu Ecological Benefit" public welfare fund was officially established, focusing on ecological protection and sustainable development in the Yuzishan-Paoteng Valley area [2] - The fund promotes three major ecological public welfare actions: "Neighbor Orchard·Rotten Fruit Gold" for resource utilization of waste fruit, "Mountain Village Coffee·New Life" for coffee grounds recycling, and "Waste Flowers in Front of the House" to encourage villagers to participate in waste transformation [2] - The fund aims to create a closed-loop development model of "green mountains and clear waters—aesthetic assets—industrial value enhancement—ecological feedback" by integrating design, catering, exhibitions, and cultural creativity [2]
上万元的研学,没人去了
创业邦· 2025-09-02 03:09
Core Viewpoint - The study tour industry is experiencing a significant downturn, with a notable decline in enrollment and a shift in parent attitudes towards safety and value for money [4][15][30]. Group 1: Industry Trends - This summer is considered the "coldest summer" for study tours, with order volumes decreasing by 30-40% [4][15]. - Many parents are now skeptical about the value of study tours, preferring to take their children on family trips instead [13][30]. - The market has seen a shift from traditional overseas destinations like Europe and the US to closer and more affordable options like Singapore [14][19]. Group 2: Safety Concerns - Safety issues have become a primary concern for parents, especially following incidents like a child going missing during a study tour [5][12]. - The industry is criticized for a lack of standardization and safety protocols, leading to a mix of reliable and unreliable providers [25][30]. - Parents are increasingly prioritizing safety and value when selecting study tour programs, often opting for programs with better safety records and experienced instructors [25][30]. Group 3: Pricing and Competition - The competitive landscape has led to price wars among study tour providers, resulting in lower quality services as companies cut costs [15][17]. - Some institutions have resorted to offering significantly lower prices to attract clients, which can compromise the quality of the experience [16][19]. - The average cost for overseas study tours has become a point of contention, with parents questioning the value of spending upwards of 40,000 yuan [19][30]. Group 4: Parent Experiences - Parents are sharing their negative experiences on social media, highlighting issues such as misleading marketing and inadequate supervision during activities [12][13]. - Many parents have developed a set of criteria for selecting study tour programs, focusing on safety, instructor qualifications, and overall reputation [8][30]. - The feedback from children is a crucial factor for parents when evaluating the success of a study tour, with positive experiences leading to repeat enrollments [8][30]. Group 5: Future Outlook - The current downturn may lead to a necessary "bubble burst" in the industry, prompting a move towards more standardized and regulated practices [30][31]. - The Ministry of Culture and Tourism has issued guidelines to improve safety and quality in study tours, which may help restore trust in the industry [25][31]. - As the industry evolves, there is potential for growth in well-structured programs that prioritize educational value and safety [30][31].
如何把好孩子研学路上的安全关?
Core Viewpoint - The current study tour market is facing significant safety risks due to inadequate safety plans, inconsistent teacher qualifications, and the presence of "unfair clauses" in contracts, which complicate parents' efforts to seek redress after incidents occur [1][2][3] Group 1: Safety Risks and Challenges - Safety risks in study tours are attributed to multiple factors, including students' immature safety awareness and the complex nature of safety risks, which include both human and environmental factors [1][2] - The lack of clear delineation of safety responsibilities among various stakeholders (organizers, contractors, suppliers) exacerbates risks, as any party's failure can amplify potential dangers [2] - The study tour industry suffers from low entry barriers and a lack of unified qualification certifications, particularly for temporary summer camps, leading to insufficient professional staff and emergency preparedness [2][3] Group 2: Regulatory and Institutional Issues - The regulatory framework is inadequate, with overlapping responsibilities across education, tourism, market regulation, and transportation sectors, making it difficult to form a cohesive regulatory approach [2][3] - There is a lack of industry self-regulation, with no unified safety standards or self-governing norms, resulting in low levels of industry discipline [2][3] - Some organizations prioritize profit over safety, investing heavily in advertising while cutting costs in critical areas such as staff hiring, venue selection, and safety training, thereby creating numerous safety hazards [2][3] Group 3: Legal and Contractual Concerns - Certain study tour or travel organizations utilize standard contracts with "unfair clauses" that require parents and students to assume responsibility for property loss and personal injury, complicating claims for compensation in the event of safety issues [2][3] - According to the Civil Code and Consumer Rights Protection Law, such "unfair clauses" are deemed invalid as they exempt organizations from their contractual obligations and infringe on consumers' legitimate rights [2][3] Group 4: Recommendations for Improvement - Establishing a safety responsibility framework is essential, which includes legislative measures or mandatory standards that clarify the safety management responsibilities of organizers throughout the entire process of study tours [3] - Regulatory bodies should develop and promote standardized, fair study tour contracts, explicitly prohibiting unilateral exemption clauses and enhancing contract review processes to correct illegal terms [3] - A multi-faceted governance model involving government, society, schools, and families should be constructed to promote healthy industry development and establish a national "red and black list" platform for study tour organizations to strengthen credit constraints [4]
人民日报:海南三亚天涯区水蛟村发展庭院经济——一院一景引客 方寸之地生金
Ren Min Ri Bao· 2025-08-12 03:04
Core Insights - The article highlights the transformation of Shui Jiao Village in Sanya, Hainan Province, through the development of courtyard economies, showcasing how local residents have revitalized their properties to create income-generating activities while enhancing the community's aesthetic appeal [2][3]. Group 1: Economic Development - The courtyard economy has become a popular trend in Shui Jiao Village, with villagers investing in the renovation of their yards for various businesses such as homestays, dining, tropical fish farming, and more, leading to fixed asset investments exceeding 58 million yuan [2]. - In the previous year, 33 courtyards opened for business, generating revenue surpassing 11 million yuan, and the courtyard economy has created 186 jobs, with over 60% of participants being returning university students [2]. Group 2: Environmental Improvement - The village has prioritized environmental cleanliness and beautification before commercial activities, resulting in a cleaner and more attractive community that draws visitors [3]. - Over the past two years, the courtyard economy has revitalized 164 acres of idle land, removed over 80 tons of waste, and eliminated numerous sanitation issues, significantly improving the village's overall appearance [3].
上万元研学变旅行团,收割不动家长钱包
3 6 Ke· 2025-08-06 00:26
Core Insights - The summer season is a peak period for the research study market, but this year, institutions are facing significant challenges due to a decline in orders and pricing pressure [1][2][3] - Parents are becoming more discerning and critical of research study programs, often perceiving them as overpriced tourism rather than educational experiences [6][7][10] - The quality of research study programs is declining as institutions cut costs and rely on less qualified staff, leading to a negative impact on the overall educational value [11][13] Group 1: Market Dynamics - Research study institutions are introducing various innovative projects, including those that incorporate technology like AR and AI, to attract students and parents [1] - Many institutions are experiencing a drop in enrollment and revenue, prompting them to lower prices and offer more appealing projects [2][3] - The business model of research study bases is shifting, with many now relying on corporate team-building events to maintain profitability due to reduced student orders [3] Group 2: Cost and Quality of Programs - The development of high-quality research study programs is costly, with significant expenses related to course design and materials, leading to higher pricing for parents [2] - The average cost for a half-day high-quality research study program in Beijing is around 300 yuan, while longer international programs can range from 30,000 to 60,000 yuan [2] - Many parents are questioning the value of these programs, often feeling that the educational benefits do not justify the high costs [6][9] Group 3: Parent Perspectives - Parents are increasingly skeptical about the educational value of research study trips, often viewing them as mere travel experiences [6][7] - Some parents express disappointment after participating in research study activities, noting that the focus was more on travel logistics and photography rather than meaningful learning [7][9] - There are concerns about safety and communication from institutions, leading to a lack of trust among parents [10] Group 4: Staffing and Operational Challenges - Many research study institutions are struggling to hire qualified educators, often resorting to hiring part-time staff or university students at lower wages [11][13] - The pressure to meet sales targets is affecting the quality of educational content, as course developers are often tasked with sales responsibilities [11][13] - The industry is facing a crisis, with many professionals advising against entering the field due to the current challenges and declining educational standards [11]
国家发改委:落实提升消费专项行动部署 聚焦文旅、体育、养老、医疗等方面
Core Viewpoint - The National Development and Reform Commission (NDRC) emphasizes the continuous rise in service consumption, driven by popular cultural products and innovations in technology, and outlines measures to enhance consumer capacity and promote high-quality economic development [1] Group 1: Service Consumption Trends - Service consumption has been on the rise this year, with notable contributions from the release of "Nezha 2" and the popularity of humanoid robots [1] - The growth in service consumption has also stimulated interest in educational travel, tourism, and domestic products [1] Group 2: Policy Measures - The NDRC plans to enhance consumer capacity by implementing measures to stabilize employment and the economy [1] - There will be a focus on cultivating new growth points in service consumption, particularly in cultural tourism, sports events, and essential life services such as elderly care, healthcare, and childcare [1] Group 3: Infrastructure and Innovation - The NDRC aims to optimize consumption functions to encourage consumer willingness, promoting domestic products and advancing artificial intelligence in home consumption [1] - There will be significant efforts to innovate application products and improve infrastructure such as charging stations and logistics systems to foster a virtuous cycle of consumption and investment [1]
农文旅深度融合赋能乡村振兴
Qi Lu Wan Bao· 2025-06-27 06:38
Core Viewpoint - The development of the "Yellow River·Rice Town Bay" brand in Jiyang District exemplifies the integration of agriculture, culture, and tourism, aiming for high-quality development and enhancing the city's image [1][2][6]. Group 1: Brand Development - Jiyang District is leveraging its unique cultural resources, such as Yellow River culture and farming culture, to enhance the "Yellow River·Rice Town Bay" brand, thereby increasing its recognition [2]. - The "Yellow River·Rice Town Bay" area features a 12-kilometer ecological corridor along the Yellow River, connecting three distinctive groups and creating seasonal experiences that promote rural revitalization [2][6]. - The district has successfully launched various tourism initiatives, including the "Taste the Seasons, Enjoy Jiyang" regional tourism brand, showcasing the integration of agriculture and tourism [2][3]. Group 2: Cultural Initiatives - Jiyang District emphasizes cultural development as the core of rural revitalization, launching educational tourism programs and establishing multiple research bases to attract students [4]. - Each village within the "Yellow River·Rice Town Bay" area has developed its own cultural identity, contributing to local tourism and economic growth [4][6]. - The district has implemented various cultural activities and projects to promote social values and community engagement, enhancing the overall cultural landscape [5]. Group 3: Economic Growth - The integration of agriculture, culture, and tourism has significantly boosted economic growth, with local industries experiencing substantial development and job creation [6][7]. - Jiyang District has organized numerous festivals and events, attracting over 1.2 million visitors and generating more than 500 million yuan in local consumption [6][7]. - The district's agricultural sector, particularly in specialty crops like Renfeng watermelon and Quti cucumber, has seen a production value exceeding 4 billion yuan, contributing to the overall economic vitality [7].