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立足本地资源优势 推动杂粮产业发展——辽宁朝阳杂粮产业高质量发展观察
Xin Hua Wang· 2025-07-16 01:55
Core Insights - The demand for miscellaneous grain products is continuously growing due to diversified dietary structures, and Chaoyang City in Liaoning Province is leveraging its local resource advantages to promote the development of the miscellaneous grain industry [1][6] - The total planting area for miscellaneous grains in Chaoyang is projected to reach 1.054 million acres in 2024, accounting for 79% of the total in Liaoning Province, with a total output of 340,000 tons and a production value of nearly 8 billion yuan [1][6] Group 1: Industry Development - The Chaoyang region is located in the agricultural planting golden belt, characterized by favorable natural conditions that support the cultivation of high-quality products like "Chaoyang Millet" [3][6] - The recent high-quality development innovation conference for the miscellaneous grain industry resulted in the signing of eight cooperation agreements across three major areas, aimed at expanding market access for Chaoyang's miscellaneous grain products [1][6] Group 2: Sales and Market Expansion - Local enterprises are enhancing their e-commerce capabilities, achieving significant sales milestones, such as selling 60 tons of organic millet products in just 29.5 hours [6][7] - The physical market for miscellaneous grains in Zhuliu Ke Town is thriving, with over 90% of local growers signing contracts with enterprises, and some products being exported to countries like Japan, South Korea, and Malaysia, with annual export revenue exceeding 10 million dollars [6][7] Group 3: Challenges and Solutions - Despite being known as the "Capital of Miscellaneous Grains," Chaoyang faces challenges such as low scale, low added value, and passive market pricing, with average profits for miscellaneous grain products ranging from 0.1 to 0.15 yuan per pound, lower than mid-to-high-end products [6][7] - To address these challenges, the local government is promoting a "company + farmer + cooperative" model to create a shared benefits and risk-bearing system, which has already benefited 12,000 households and increased farmers' income by 12 million yuan [7]