Core Insights - Dongfeng Motor Group's premium brand, Lantu, showcased two new models, Lantu FREE+ and Lantu Dreamer Mountain River, at the 2025 Shanghai International Auto Show, highlighting its collaboration with Huawei through the integration of Huawei's advanced driving system ADS 4.0 and Harmony cockpit 5.0 [1][3][5] Group 1: Product Launch and Features - Lantu FREE+, a revamped version of the brand's first model, underwent over 500 million yuan in upgrades, including 381 safety-related optimizations, marking it as a significant product of Lantu's partnership with Huawei [3][5] - The four-seat version of Lantu Dreamer Mountain River targets high-net-worth individuals with a pre-sale price of 709,900 yuan, featuring advanced amenities like a 50-inch smart projector and zero-gravity seats, aiming to redefine business travel [5][7] Group 2: Market Position and Strategy - Lantu's CEO emphasized that the competition in smart driving extends beyond algorithms to include perception, decision-making, and execution capabilities, positioning Lantu's technology as a combination of intelligent software and robust mechanical quality [7] - In Q1 2025, Lantu achieved a 59% year-on-year growth, becoming the first central enterprise premium brand to reach the milestone of 200,000 vehicles produced, with plans to launch over four new models and develop L3-level intelligent architecture by the end of 2025 [7][8] Group 3: Customer-Centric Approach and Service Expansion - Lantu's COO highlighted that the upgrades in Lantu FREE+ were largely based on user feedback, indicating a strong focus on understanding and meeting customer needs [10] - The newly launched "Lantu Service VOYAH SERVICE" aims to create a "million-user service system," with a planned investment of 5 billion yuan by Q2 2026 for charging networks and service point expansion, targeting 900 service touchpoints by the end of 2025 [10] Group 4: International Expansion and Future Outlook - Despite geopolitical challenges affecting overseas expansion, Lantu's leadership remains optimistic about the global competitiveness of Chinese automotive brands, attributing it to diligence and innovation [10]