Workflow
川货供应链
icon
Search documents
2025四川平台经济产业链合作伙伴大会举行 成都龙泉驿区直播生态项目签约
Mei Ri Jing Ji Xin Wen· 2025-09-04 15:38
Core Insights - The Sichuan Platform Economy Industry Chain Cooperation Partner Conference was held in Chengdu on September 2, 2025, focusing on regional industrial upgrades and brand development [2] - Chengdu Xiegang Vision Cultural Media Co., Ltd. signed a significant cooperation agreement with Sichuan Brand Incubator Park to develop a live broadcast ecosystem project in Longquanyi District, with an investment of 610 million yuan [2] - The project aims to create specialized industrial parks such as the "Internet Brand Incubation Center" and "Panda Brand Incubation Park," promoting brand incubation, industrial upgrading, and comprehensive service models [2] Company Overview - Chengdu Xiegang Vision Cultural Media Co., Ltd. was established in September 2024, focusing on various sectors including industrial park operations, MCN institutions, internet brand incubation, and e-commerce live streaming [3] - The company previously launched the "Chengdu Xiegang Square Live Ecosystem Base," which has an operational area of 40,000 square meters and attracted 115 quality enterprises, achieving a total online sales volume of 1.3 billion yuan [3] Project Focus Areas - The signed cooperation project will concentrate on three core areas: urban cultural tourism IP development, upgrading of Sichuan product supply chains, and panda cultural creative operations [3] - In urban cultural tourism IP development, the project will provide integrated services from brand strategy planning to marketing promotion, leveraging Sichuan's rich cultural resources [3] - The supply chain upgrade will focus on empowering Sichuan products through brand enhancement and live sales channels, aiming for national market penetration [3] - The panda cultural creative operations will explore the value of panda culture IP, developing unique cultural products and integrating content marketing with live sales [3]